Agricultural Real Estate Marketing Specialist

First Mid-Illinois Bancshares, Inc.; Decatur (IL); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Health coverage

401(k) with company match

Employee Stock Purchase Plan

Generous PTO & holidays

Tuition reimbursement

Performance-based bonuses

Job summary

First Mid Bancshares, Inc. is seeking a Real Estate Marketing Specialist to develop and execute marketing strategies for agricultural real estate listings.

You will create print and online materials, produce video content, and manage social media to promote First Mid Ag Services. You will collaborate with farm managers and brokers, oversee online auctions, and ensure marketing activities comply with real estate laws and company standards.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business or related field preferred.
• 2+ years of experience in legal, banking, real estate, or agricultural service industry.
• 2+ years of experience in marketing, campaign coordination or related roles.

Responsibilities

• Develop, coordinate, and execute marketing strategies for agricultural real estate listings and related ag services.
• Create print and online media materials including brochures, presentations, and digital ads.
• Create and edit video content with drone footage, graphics, and music.
• Publish social media content across Facebook, LinkedIn, X, and YouTube.
• Coordinate online auction platform for agricultural real estate transactions.
• Execute campaigns across email, digital, branch, and paid media channels.
• Maintain First Mid Ag Services website to ensure accurate, current listings.
• Assist the Managing Broker with cataloging listings and required documentation.
• Manage auction software, including accepting bids.
• Represent the Bank in community activities and professional associations.

Skills

Product knowledge

Marketing channels

Attention to detail

Multitasking

Interpersonal skills

Policy & compliance

Education

Bachelor’s degree in Marketing/Business

2+ years banking/real estate marketing experience

Tools

Bidwrangler

Wordpress

iMovie

Microsoft Office

Job description

First Mid Bancshares, Inc. is seeking a Real Estate Marketing Specialist to develop and execute marketing strategies for agricultural real estate listings.

You will create print and online materials, produce video content, and manage social media to promote First Mid Ag Services. You will collaborate with farm managers and brokers, oversee online auctions, and ensure marketing activities comply with real estate laws and company standards.