Aep Tech Lead

Tata Consultancy Services Limited; Malvern (Chester County); On-site; USD 140,000 - 150,000; Full time

Job summary

Tata Consultancy Services Limited is seeking a Technical Lead to own the end-to-end AEP architecture across omnichannel touchpoints, including web, mobile, email, call center, batch and streaming sources. You will design XDM schemas, identities, datasets, and activation patterns while guiding integrations with AJO, CJA, Analytics, Target, and AEM.

The role requires hands-on expertise with AEP and related Adobe products, strong governance, and collaboration with marketing, privacy, and

Qualifications

• 5-7 years of hands-on experience with AEP and enterprise data collection platforms.
• Deep expertise with AEP including XDM, identity, and omnichannel activation.
• Expert-level knowledge of AEP Web SDK, tags, and data-streams.
• Experience designing integrations among AEP, AJO, and CJA for real-time journeys.

Responsibilities

• Own end-to-end technical architecture and implementation strategy for AEP solutions.
• Lead design of XDM schemas, datasets, identities, and activation patterns.
• Govern AEP Web SDK implementations across web, mobile and other channels.
• Design integrations between AEP and AJO, CJA, Analytics, Target, and AEM.
• Collaborate with marketing, analytics, product, privacy, and data engineering teams.
• Establish engineering standards for naming, schemas, deployment, monitoring, and docs.
• Provide hands-on guidance, reviews, and performance optimization.
• Define guardrails for data quality, lineage, governance, privacy and consent.
• Coordinate with Adobe and partners to align roadmap with enterprise priorities.

Skills

AEP architecture

AEP Web SDK

AJO/CJA integration

APIs & JSON

SQL

JavaScript/TypeScript

Data modelling

Identity resolution

Omnichannel activation

Governance & privacy

Education

Bachelor of Computer Science

Tools

Adobe Experience Platform (AEP)

AEP Web SDK

Adobe Analytics

Adobe Target

AEM (Adobe Experience Manager)

Adobe Journey Optimizer

Customer Journey Analytics

Real-time CDP

Job description

Job Description

Must Have Technical/Functional Skills

• * 5-7 years of hands-on experience with Adobe Experience Platform (AEP) and enterprise data collection platforms, including the design, implementation, and support of scalable customer-data and omnichannel experience solutions.
• * Deep, hands-on expertise with AEP, including XDM, data ingestion, identity services, Real-Time Customer Profile, segmentation, governance, destinations, and omnichannel audience activation.
• * Expert-level knowledge of AEP Web SDK, AEP tags, data-streams, Edge Network processing, event schemas, identity, consent, debugging, and implementation best practices.
• * Experience in designing and delivering enterprise integrations among AEP, Adobe Journey Optimizer, and Customer Journey Analytics to support real-time, connected and measurable omnichannel customer experiences.
• * Working knowledge of additional Adobe Experience Cloud products such as Adobe Analytics, Adobe Target, AEM, Real-time CDP, and Adobe compaign.
• * Strong understanding of customer-data architecture, event-driven systems, APIs, streaming and batch patterns, data modelling, personalization, identity resolution, journey orchestration, and coordinated omnichannel activation and measurement.
• * Experience with JavaScript or TypeScript, REST APIs, JSON, SQL, tag-management systems, browser developer tools, and cloud-based integration patterns.
• * Experience leading complex technical initiatives across multiple teams and influencing architecture, delivery, and governance without relying solely on direct authority.
• * Strong analytical, troubleshooting, documentation, and communication skills, with the ability to explain complex concepts to both technical and non-technical audiences.

Roles & Responsibilities

• * Own the end-to-end technical architecture and implementation strategy for AEP solutions across omnichannel customer touchpoints, including web, mobile, email messaging, call center, branch, batch, streaming, and enterprise data sources.
• * Lead the design of Experience Data Model (XDM) schemas, datasets, identities, namespaces, merege policies, Real-Time Customer Profile, audiences, sources, destinations, and omnichannel activation patterns.
• * Architect and govern AEP Web SDK implementations, including tags, data layers, event design, data-streams, consent handling, identity collection, personalization, Edge Network integrations, and consistency across web, mobile and other omnichannel interaction points.
• * Design integrations between AEP and AJO, CJA, Adobe Analytics, Adobe Target, AEM and other Adobe or third-party platforms to enable connected, real-time omnichannel journeys, personalization, measurement, and audience activation.
• * Partner with marketing, analytics, product, privacy, security, data engineering, channel and application teams toConvert omnichannel use cases and customer-journey objectives into extensible technical designs.
• * Establish engineering standards for naming, schema composition, reusable components, environment and Sandbox strategy, deployment, monitoring, testing and documentation.
• * Provide hands‑on guidance, code and design reviews, troubleshooting, performance optimization, and root‑cause analysis for complex platform and integration issues.
• * Define technical guardrails for data quality, lineage, governance, privacy, security, consent, and responsible audience activation.
• * Collaborate with Adobe and implementation partners to evaluate p roduct capabilities, resolve platform issues, and align the roadmap with enterprise priorities.

Generic Managerial Skills, If any

• * Experience implementing AJO journeys, campaigns, decisioning, offers, and real‑time event triggers across omnichannel touchpoints such as email, SMS, push, in‑app, web, code‑based experiences, and custom actions.
• * Experience configuring CJA connections, data views, calculated metrics, attribution, abd omnichannel or cross channel analysis to measure end‑to‑end customer journeys.
• * Knowledge of Adobe Assurance, Experience Platform Debugger, observability tools, automated testing and CI/CD practices for Adobe implementation
• * Experience with regulated environments and enterprise privacy requirements, including consent, data retention, access controls, and data‑usage policies.
• * Active AEP certifications, or a comparable Adobe Certification in AJO, CJA, Real-Time CDP, Adobe Analytics, or related Experience Cloud Solution, at Expert or Master level.
• * Experience guiding system integrators or consulting partners and evaluating solution designs, estimates and delivery quality

Salary Range: $140,000-$150,000 a year

Location

Malvern, PA

Function

TECHNOLOGY

Role

Technical Lead

ID

437404

Skills

Abobe CQ5/Adobe Experience manager(AEM)

Salary Range

$140,000 - $150,000

Desired Candidate Profile

Qualifications

BACHELOR OF COMPUTER SCIENCE