AEP Marketing Data Architect & Analyst

Capgemini; Alpharetta (GA); On-site; USD 46,000 - 72,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

Retirement benefits

Job summary

Tundra Technical Solutions seeks a Marketing Data Modeler/Analyst with hands-on AEP experience to lead data ingestion, modeling, and activation for marketing analytics. You will define schemas using XDM, ensure governance, and collaborate with cross-functional teams to drive customer experiences across channels.

Role requires advanced data platforms expertise, strong communication, and ability to guide data pipelines, with focus on privacy compliance and performance optimization.

Qualifications

• Bachelor's or master's degree in computer or related field.
• 9 years in data platforms and good domain experience platforms, 4 years in AEP implementation.
• 1 to 2 years of experience in Adobe Experience Platform AEP development.
• Strong proficiency for data model, schema structure.
• Experience with ingestion process using JSON and XML for CDP.
• Experience with data warehousing data modeling and data quality best practices.

Responsibilities

• Define and implement data modelling strategies for customer segmentation personalization and activation across channels.
• Collaborate with business stakeholders along with AEP Architect to align AEP capabilities with marketing analytics and customer experience goals.
• Support developers to set up data pipelines for ingesting, transforming, and activating customer data using AEP tools like Data Collection, Data Lake, and Identity Services.
• Support developers to design and implement schemas using XDM Experience Data Model and ensure data governance and compliance.
• Provide best practices for new channel sources onboarding into AEP, data model, data privacy best practices for CDP implementation.
• Conduct training sessions and create documentation for end-users and stakeholders.
• Monitor system performance, troubleshoot issues and ensure data integrity and security.
• Collaborate with marketing, product and data science teams to enhance customer experience.

Skills

Data modeling

Data warehousing

Data governance

AEP development

APIs

Data quality

Stakeholder communication

Education

Bachelor's or Master's in CS/IS/related

Tools

Adobe Experience Platform (AEP)

XDM schema design

REST APIs

Job description

Tundra Technical Solutions seeks a Marketing Data Modeler/Analyst with hands-on AEP experience to lead data ingestion, modeling, and activation for marketing analytics. You will define schemas using XDM, ensure governance, and collaborate with cross-functional teams to drive customer experiences across channels.

Role requires advanced data platforms expertise, strong communication, and ability to guide data pipelines, with focus on privacy compliance and performance optimization.