Advertising Program Manager

Kelly Services; New York (NY); Hybrid; USD 85,411 - 93,676; Full time

Job summary

Kelly Services in New York, NY seeks an Advertising Program Manager for a contract role with a strong likelihood of extension. Hybrid schedule requires 3 days onsite weekly. The position focuses on creative review, strategy, and managing advertising projects for a leading global bank.

The ideal candidate has a Master’s in Marketing/Business/Communications (MBA preferred) and 5+ years in advertising or related fields, with excellent communication and presentation skills.

Qualifications

• Master's degree in Marketing, Business Administration, Communications, or related field or equivalent experience.
• 5+ years in advertising/marketing or related field with a proven project management track record.
• Strong project management skills with ability to prioritise and deliver multiple projects.
• Exceptional written and verbal communication skills for clear, persuasive messaging.
• Proficiency in developing and delivering presentations to senior stakeholders.
• Analytical mindset to translate insights into actionable strategies.

Responsibilities

• Creative Review and Strategy: provide strategic feedback to align assets with objectives and audience insights.
• Workstream Ownership: drive project outcomes from concept to completion and resolve challenges.
• Project Management Leadership: manage complex advertising projects, define scope and timelines.
• Agency/Partner Relationship Management: liaise with external agencies and partners for collaboration.
• Regulatory Review Oversight: oversee regulatory review for advertising materials and ensure compliance.
• Executive Level Presentation Development: prepare and deliver executive presentations on strategies and results.

Skills

Project management

Communication

Executive presentations

Data interpretation

Stakeholder management

Regulatory awareness

Education

Master's degree in Marketing/Business/Communications

MBA preferred

Job description

Overview

$62 - $68

Grow your career with an innovative global bank in New York, NY as an Advertising Program Manager. Contract role with strong possibility of extension. Will require working a hybrid schedule 3 days onsite per week.

Join one of the world\'s most renowned global banks and trusted brand with over 200 years of continuously evolving financial services worldwide. You will work alongside some of the smartest minds in the industry who are excited to share their knowledge and to learn from you.

Contract Duration: 5+ Months

Required Skills & Experience

• Master\'s degree in Marketing, Business Administration, Communications, or a related field, or equivalent professional experience.

• 5+ years of experience in advertising, marketing, brand management, or a related field, with a proven track record of managing projects.

• Demonstrated strong project management skills, including the ability to prioritize, plan, and execute multiple projects effectively.

• Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively.

• Proficiency in developing and delivering engaging presentations to senior stakeholders.

• Analytical mindset with the ability to interpret data and translate insights into actionable strategies.

• Experience in navigating regulatory environments and managing compliance requirements within advertising is a plus (not mandatory).

Desired Skills

• MBA preferred.

What You Will Be Doing

• Creative Review and Strategy: Conduct in-depth creative reviews, providing strategic feedback and ensuring creative assets align with campaign objectives, brand guidelines, and target audience insights.

• Workstream Ownership: Takes initiative and accountability for project success from conception to completion, driving outcomes and proactively resolving challenges.

• Project Management Leadership: Lead and manage complex advertising projects, defining scope, setting timelines, and ensuring successful execution and delivery.

• Agency and Partner Relationship Management: Act as a primary liaison with external advertising agencies and key external and internal business partners, fostering strong relationships and ensuring optimal collaboration and performance.

• Regulatory Review Oversight: Oversee the regulatory and compliance review process for all advertising materials, proactively identifying potential issues and ensuring adherence to legal and internal standards.

• Executive Level Presentation Development: Prepare and deliver high-impact executive-level presentations, articulating campaign strategies, performance, and key insights to senior leadership.