Advertising & Privacy Paralegal

Kelley Drye; Washington (District of Columbia); On-site; USD 70,000 - 80,000; Full time

Job summary

Kelley Drye & Warren LLP in Washington, DC seeks an experienced Advertising & Privacy Paralegal to support a nationally recognized practice. The candidate will handle ad disclosures, privacy matters, regulatory reviews, and coordination with partners and clients.

The role emphasizes attention to detail, multi-project management, and use of AI tools like Harvey for research and drafting, with emphasis on compliance and timely delivery of high-quality client service.

Qualifications

• Minimum two years paralegal experience in a law firm or professional services.
• Experience supporting advertising, marketing, consumer protection, privacy, or regulatory matters preferred.
• Strong legal research and analytical skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple priorities and deadlines with partners and associates.

Responsibilities

• Assist attorneys with advertising, marketing, and promotional review matters.
• Support document productions and regulatory filings with agencies and NAD.
• Conduct legal and factual research on advertising, privacy, and regulatory laws.
• Prepare, review, and organize legal documents and client communications.

Skills

Legal research

Analytical skills

Communication skills

Time management

Confidentiality

Tools

Harvey

CoCounsel

Lexis+ AI

Westlaw Precision AI

Job description

Kelley Drye & Warren LLP is a powerhouse law firm with the heart of a boutique. Our Washington, DC office, located at The Wharf and recognized by The Washington Post as a Top Workplace for twelve consecutive years, is seeking an experienced Advertising & Privacy Paralegal to support attorneys in a nationally recognized Advertising and Marketing practice. The ideal candidate will have experience and interest in a broad range of advertising, marketing, consumer protection, privacy, and regulatory matters, including claim substantiation, promotional marketing, endorsements and influencer marketing, sweepstakes and contests, product labeling, privacy and data security practices, and artificial intelligence.

This position requires a detail-oriented professional who can manage multiple projects, conduct legal and regulatory research, support document productions and compliance reviews, and work effectively in a fast-paced law firm environment. The successful candidate will also be comfortable utilizing advanced legal technology platforms, including AI-assisted research and drafting tools such as Harvey, to support attorneys in delivering efficient, high-quality client service.

Essential Duties and Responsibilities

• Assist attorneys with advertising, marketing, and promotional review matters, including claim substantiation and compliance analysis.
• Support document productions and regulatory filings, such as those to federal and state regulatory agencies and the National Advertising Division.
• Conduct legal and factual research related to:
  • Federal and state advertising and marketing laws
  • Federal and state privacy laws
  • FTC enforcement, regulations, and guidance
  • Sweepstakes, contests, and promotions
  • Influencer and endorsement compliance
  • Product labeling and marketing claims
• Prepare, review, and organize legal documents, correspondence, regulatory filings, and client communications.
• Monitor legislative, regulatory, and industry developments affecting advertising and marketing practices.
• Assist with regulatory investigations, enforcement matters, and litigation-related projects.
• Coordinate document collections, productions, and case management activities.
• Maintain electronic and physical matter files.
• Manage deadlines and ensure timely completion of assignments.
• Communicate professionally with clients, regulatory agencies, vendors, and internal stakeholders.
• Utilize AI-powered legal research and productivity tools, including Harvey and similar platforms, to assist with legal research, regulatory analysis, document review, summarization, and drafting support.
• Leverage emerging legal technologies and AI solutions to improve efficiency and client service.
• Verify and validate AI-generated research and work product to ensure accuracy, completeness, and compliance with firm and client standards.
• Accurately track, record, and enter billable and non-billable time on a daily basis in accordance with firm policies and practice group requirements.
• Assist with special projects and practice group initiatives as needed.

Qualifications

• Minimum of two (2) years of paralegal experience in a law firm, consulting firm, or other professional services environment.
• Experience supporting advertising, marketing, consumer protection, privacy, or regulatory matters preferred.
• Strong legal research and analytical skills.
• Excellent written and verbal communication skills.
• Ability to communicate professionally and effectively with partners, attorneys, clients, and other key stakeholders.
• Strong organizational and project management abilities.
• Ability to manage multiple priorities and competing deadlines while proactively tracking and coordinating work for partners and associates to ensure assignments are appropriately prioritized and completed on time.
• Exceptional attention to detail and follow-through.
• Proficiency with Microsoft Office Suite and legal research tools.

Preferred Qualifications

• Experience supporting attorneys in an Advertising, Marketing, Consumer Protection, or Regulatory practice group.
• Experience reviewing advertising copy, marketing campaigns, digital advertising, social media promotions, and consumer-facing materials.
• Experience using AI-powered legal research and drafting tools such as Harvey, CoCounsel, Lexis+ AI, Westlaw Precision AI, or similar legal technology platforms.
• Familiarity with FTC investigations, NAD proceedings, and state attorney general inquiries.
• Exceptional attention to detail.
• Strong analytical and research skills.
• Client-service orientation.
• Sound judgment and discretion.
• Strong commitment to maintaining confidentiality and handling sensitive client and firm information appropriately.
• Ability to work independently and collaboratively.
• Excellent organizational and time-management skills.
• Proficiency in leveraging legal technology and AI tools to enhance productivity and client service.
• Adaptability to evolving technologies and legal industry best practices.

The salary range displayed is specifically for those potential hires who will work or reside in Washington DC if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience, certain degrees, and certifications (e.g., JD/technology) for example. Washington DC Salary Range: Low: $ 70,000 High: $ 80,000

Please be advised that all communications regarding open positions at our firm will exclusively originate from email addresses ending in @kelleydrye.com. We encourage you to exercise caution and verify the source of any communication claiming to represent our firm.

Kelley Drye & Warren LLP is an Equal Opportunity Employer (EOE).