Advertising Coordinator

Kwik Trip, Inc.; La Crosse (WI); On-site; USD 28,309 - 41,080; Full time

Job summary

A leading retail company seeks an entry-level Advertising Coordinator to join their Marketing team. You'll work cross-departmentally to ensure the smooth execution of signage programs, manage print and digital content, and collaborate with external vendors. The position requires a 4-year degree in Marketing/Business and strong communication skills. This is a full-time position based in La Crosse, Wisconsin, offering competitive pay ranging from $20.55/hr to $29.82/hr.

Qualifications

• Minimum of two years related experience required.
• Understanding of marketing principles is essential.
• Ability to work collaboratively across multiple departments.

Responsibilities

• Procure print signage for new and existing products.
• Collaborate with designers for brand consistency.
• Manage digital signage content on CMS platforms.

Skills

Strong communication skills

Organizational skills

Collaboration

Attention to detail

Proficient in Microsoft Office

Education

4-year degree in Marketing/Business

Tools

Content Management platforms

Job description

Overview

Advertising Coordinator role at Kwik Trip, Inc.

Base pay range: $20.55/hr - $29.82/hr

Kwik Trip, Inc. is seeking a creative, highly motivated professional to join our Marketing team. This role requires strong communication and organizational skills as you’ll work with multiple departments—including Retail Operations, Design, Category Management, Store Engineering, and IT Retail Support—as well as external vendors. You’ll be responsible for ensuring our print and digital signage programs are executed smoothly, on time, and with attention to detail.

Responsibilities

• Procure print signage for new items, existing products, limited-time offers, and merchandising campaigns, including negotiating pricing and timelines with external suppliers
• Collaborate with designers to develop static and animated signage, ensuring brand consistency, accurate pricing, and clear messaging
• Manage digital signage content using CMS platforms, maintaining timely updates and visual quality
• Maintain clear communication channels across departments and with external partners to support signage initiatives
• Oversee signage fulfillment and inventory, coordinate logistics, and respond to retail inquiries and requests
• Lead signage planning and execution for new store openings
• Manage print and distribution of newspaper insert advertising, ensuring accuracy and timely delivery
• Analyze coupon redemption data to refine and optimize insert advertising strategies

Qualifications

• 4-year degree in Marketing/Business or equivalent combination of education and experience are required, with a minimum of two years related experience
• Sound understanding of marketing principles and Microsoft Office software
• Knowledge of retail environment to assist in planning, coordination, and execution of loyalty initiatives in retail stores
• Understanding of Content Management platforms
• Organized with the ability to plan and prioritize work efficiently
• Proficient in ensuring error-free content through meticulous proofreading
• Highly self-motivated with the ability to work under pressure and meet tight deadlines
• Ability to work collaboratively across many departments
• Ability to define opportunities and problems, collect and analyze data, establish facts, and make valid conclusions; strong math skills

Details

• Seniority level: Entry level
• Employment type: Full-time
• Job function: Advertising
• Industries: Retail

Deadline to Apply: Monday, September 8