Adobe Target Technical Consultant (remote)

Blue Acorn, LLC; New York (NY); Remote; USD 90,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401(k) plan

Paid time off

Job summary

Blue Acorn iCi, an Infosys company, seeks an experienced Adobe Target Technical Consultant to optimize digital experiences across websites and apps. This role drives conversations about Target solutions and delivers audits that identify opportunities for personalization and improved conversion rates.

You will implement tracking, define objectives, build audiences, and run A/B and multivariate tests, leveraging Adobe Analytics for insights.

Qualifications

• Experience with Adobe Target implementation and configuration.
• Ability to audit websites and apps for personalization opportunities.
• Define objectives and success metrics for digital campaigns.
• Create and manage audiences and segments based on behavior.
• Develop and execute A/B tests and personalization campaigns.
• Analyze campaign data to measure impact and improvements.
• Knowledge of Adobe Target features and data collection methods.
• Experience with web technologies (HTML, CSS, JavaScript).

Responsibilities

• Leverage Adobe Target to optimize digital experiences and drive conversions.
• Conduct website and app audits to identify opportunities for personalization and A/B testing.
• Define clear objectives and success metrics for each campaign.
• Implement Adobe Target tracking and configuration.
• Create and manage audiences and segments based on customer behavior and attributes.
• Develop and execute A/B tests, multivariate tests, and personalization campaigns.
• Analyze campaign performance data to measure impact and identify areas for improvement.
• Utilize Adobe Target's reporting and analytics capabilities to generate insights.
• Possess strong understanding of Adobe Target and its core features.

Skills

Adobe Target

A/B testing

Multivariate tests

Audience segmentation

Web analytics

HTML/CSS/JS

Data collection

Adobe Analytics

Tools

Adobe Analytics

Job description

Company Description

Blue Acorn iCi, an Infosys company, is a digital consultancy focused on delivering innovative solutions across customer experience, commerce, and data. Our team of over 400 experts enable clients to navigate large-scale, digital transformation programs. Whether it’s a digitally savvy consumer brand or a legacy manufacturer, Blue Acorn iCi empowers businesses with digital scalability to deliver unprecedented levels of performance and customer experience. With services that include strategy, analytics, design, and engineering, we elevate global brands across industries such as media, consumer goods & retail, financial services, manufacturing, technology and more.

Position Overview

We are seeking an experienced Adobe Target Technical Consultant to optimize digital experiences by leveraging Adobe Target. This person will ideally be the SME who drives conversations surrounding Adobe Target solutions. Key deliverables for this role will be website and app audit reports to identify opportunities for digital marketing personalization and A/B testing, and analysis of campaign performance data with identified areas of improvement.

Responsibilities & Qualifications

• Leverage Adobe Target to optimize digital experiences and drive conversions.
• Conduct website and app audits to identify opportunities for personalization and A/B testing.
• Define clear objectives and success metrics for each campaign.
• Implement Adobe Target tracking and configuration.
• Create and manage audiences and segments based on customer behavior and attributes.
• Develop and execute A/B tests, multivariate tests, and personalization campaigns.
• Analyze campaign performance data to measure impact and identify areas for improvement.
• Utilize Adobe Target's reporting and analytics capabilities to generate insights.
• Possess strong understanding of Adobe Target and its core features (Activities, Audiences, Offers, etc.).
• Possess experience with web technologies (HTML, CSS, JavaScript).
• Possess knowledge of data collection methods (tags, APIs).
• Possess experience with data analysis tools (Adobe Analytics).

The base salary range for this position is $90,000 – $150,000 annually. Actual compensation may vary depending on experience, qualifications, geographic location, and other job-related factors.

About Blue Acorn iCi

Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results. Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we’re growing fast—and we’re looking for exceptional talent to grow with us.

Our teams work at the intersection of strategy and execution—solving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement.

Why Join Us?

Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We’re more than a consultancy—we’re a team of innovators helping the world’s top brands shape the future. Here, you won’t just contribute to a project—you’ll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we’re committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves.

If you’re ready to push boundaries, deliver real value, and help shape the next generation of digital experiences—this is your place.

For US based roles, candidates must have unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future. Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship for this position (including H4 EAD, H‑1B, OPT, CPT, TN, O‑1, E‑3, or J‑1 visas).

Full Time, Non-Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time out, 401(k), and more!

Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.

Please note we ensure reasonable accommodations to qualified applicants with disabilities unless such accommodation would impose undue hardship on our operation.