Account Manager – Experiential

The Imagination Group; New York, Northern (NY, KY); Hybrid; USD 85,000 - 120,000; Full time

Job summary

Imagination Group in New York is seeking an Account Manager to lead day-to-day on this account. This role requires 4+ years in experiential campaigns and 7+ related fields, including agency or in-house marketing roles, with proven experience in integrated programs featuring solid digital strategies.

The position emphasizes strategic insight, client leadership, and collaboration across internal teams to deliver innovative solutions and measurable results.

Qualifications

• 4+ years of experience in experiential campaigns.
• 7+ related fields including agency or in-house marketing roles.
• Experience with integrated programs featuring solid digital strategies.

Responsibilities

• Lead and manage mid-level client relationships by understanding their goals and challenges.
• Develop and implement strategic plans and innovative solutions to drive business growth.
• Provide strategic direction to cross-functional teams to align projects with client goals.
• Mentor junior teams to meet client expectations.
• Stay updated with industry trends to provide guidance and recommendations.
• Create, track, and enforce detailed scopes of work for projects.
• Develop and manage project budgets to ensure profitability.
• Identify new business opportunities and negotiate contracts.
• Project manage workstreams and problem solve with creative/production teams.
• Monitor performance and provide updates to clients and internal teams.
• Streamline internal processes to improve efficiency.
• Communicate effectively with clients and stakeholders.
• Manage multiple projects concurrently and maintain timelines and budgets.

Skills

Account management

Client relationships

Strategic planning

Digital campaigns

Budget management

Education

Bachelor's degree

Tools

CRM tools

Media planning tools

Job description

Imagination is currently hiring for an Account Manager role that will be the key day-to-day leader on this account and requires 4+ years of relevant experience in the experiential campaigns and 7+ related fields, including agency or in-housemarketing roles. Proven experience with integrated programs featuring solid digital strategies is required.

Key Responsibilities

Strategic Insight & Program Leadership

• Responsible for leading and managing mid-level client relationships by understanding their business goals, objectives, and challenges
• Work closely with clients to develop and implement strategic plans and innovative solutions that drive business growth and achieve client objectives
• Provide strategic direction and leadership to cross-functional teams to ensure that all projects are aligned with client goals and objectives
• Manage and mentor junior teams, providing guidance, support, and feedback to ensure that all client expectations are met or exceeded
• Stay’s up-to-date with industry trends, best practices, and emerging technologies to provide strategic guidance and recommendations to clients
• Independently creates, tracks, monitors and enforced detailed scopes of work for projects.

Account & Project Management

• Develop and manage project budgets, ensuring that projects are profitable and that all costs are accounted for
• Identify new business opportunities, develop and present proposals to clients, and negotiate contracts
• Project manage workback, workstreams, internal stakeholders, and creative/production problem solving
• Monitor project performance and provide regular updates to clients and internal teams to ensure that projects are completed on time and within budget
• Streamline internal processes and identify areas to improve efficiency and effectiveness.

Stakeholder Communications

• Provide exceptional customer service by responding promptly to client inquiries, addressing concerns, and ensuring that clients are satisfied with the level of service provided
• Identify potential project risks and develop contingency plans to mitigate them, escalating to Account Director and Senior Account Director or Executive, when necessary
• A strong leader, able to motivate and inspire their team and cross-functional teams to achieve client objectives
• Excellent presentation, communication and client liaison skills
• Excellent verbal and written communication skills to effectively communicate with clients cross-functional teams, and internal stakeholders.

Has sound experience across multiple channels specifically events, experiential activations,

exhibition design, digital, social media, screen content production and marcomms programs.

• The ability to work on and manage multiple projects concurrently
• Team player, must be flexible, inclusive, positive and helpful
• Excellent attention to detail
• Strong organizational skills, able to manage project timelines, budgets, and resources effectively.

Skills, Knowledge and Expertise

• Leads by behavior and attitude, not through position or tenure
• Thinks strategically – knowledge of Imagination and Client practices
• Inspires creativity and innovation – imagines creative solutions
• Drives results – achieves high levels of customer satisfaction
• Strong team player, able to collaborate effectively with cross-functional teams and internal stakeholders to achieve client objectives
• Exceptional problem-solving skills to identify potential issues and develop creative solutions to resolve them
• Strong relationship-building skills to build and maintain positive relationships with clients, cross-functional teams, and internal stakeholders
• Ability to manage multiple projects simultaneously, prioritizing tasks and resources to ensure that all projects are completed on time and within budget
• Flexibility and adaptability, able to adjust to changing client needs and market conditions
• Ability to work weekends and holidays on occasion as required by client workload
• Must be able to travel internationally for up to two weeks at a time

What you bring:

• Proven experience leading multi-workstream programs with significant digital components
• Strong understanding of experiential delivery models, timelines, and constraints
• Experience owning budgets, schedules, and risk management at a program level
• Excellent communication management skillsA calm, structured, and solutions-oriented approach under pressure
• Strong organizational skills and attention to detail
• Bachelor’s Degree or equivalent experience

You’ll Succeed Here If You:

• Enjoy orchestrating complexity and bringing order to creative ambition
• Thrive in fast-paced, collaborative, and high-visibility environments
• Are confident leading conversations, making decisions, and managing tradeoffs
• Appreciate the intersection of physical environments and digital experiences
• Take pride in delivering well-crafted, reliable, and impactful work

Applicants must be authorized to work in the United States. Unfortunately, we are unable to sponsor visas for this role at this time.

What we can offer you:

• Work with a state-of-the-art product and deliver it to exciting and innovative brands.
• Learning and development opportunities that contribute to professional growth.
• A fun, engaging work culture
• Be part of a mission-driven team that values agility, integrity, and excellence.
• Opportunity to contribute to large-scale, high-impact projects from day one.
• Dedicated personal growth & development through our GrowForward programme.

Benefits and perks offered:

• Comprehensive paid time off benefits
• Hybrid work model, where our team comes into the office a minimum of 3 days per week
• Generous parental leave
• Up to 4% safe harbor company 401k match

WHAT MAKES US, US

We spark the imaginationChanging the way people think, feel and act

We design experiences that create memories, change behaviours and shape cultures

We specialise in consultancy, brand destinations, live events, content and investor communications

Imagination believes that diversity, equity and inclusion are more than just words, and more than a legal framework or a moral obligation – they are guiding principles that, when acted upon, make us stronger, more innovative and more creative as an organisation.

We commit to not only significantly increasing our efforts to effect change today, but also to ensure that our efforts will be sustained for the long-term.

To support us on this journey we have appointed a Diversity, Equity and Inclusion Board to help shape our plans to bring about positive change, to help us learn and keep us all moving forward together.

We believe the responsibility for a diverse, equitable and inclusive workplace ultimately rests with all of us.

We believe that all employees should feel a sense of belonging at Imagination – regardless of their race, religion or belief, gender identity, age, sexual orientation, disability or background.

We believe racism has no place within our workplace or our work culture and we reject all forms of hatred, prejudice, intolerance and discrimination.

We believe that Black Lives Matter and it is our expectation that all employees become actively committed to making unbiased choices and are anti-racist in everything they do. Our Imagination community must share and live these beliefs, as diversity makes us stronger.

Our priority is humanity and our efforts towards a more diverse, more equitable and more inclusive workplace are never done.