Account Executive

Adams Outdoor Advertising, Inc.; Walterboro (SC); Hybrid; USD 45,000 - 65,000; Full time

Job summary

Adams Outdoor Advertising, Inc. is looking for motivated Account Executives to enhance its sales team in Walterboro. This hybrid role emphasizes building relationships with clients and leveraging the company's strong market presence in outdoor advertising.

Successful candidates should possess a degree in Sales and Marketing or relevant experience, with a strong focus on communication skills and the ability to travel if necessary. The position initially offers a fixed salary, transitioning to a salary plus commissions over time.

Qualifications

• Bachelor’s degree in Sales and Marketing or equivalent experience.
• One to three years direct media or relevant sales experience.
• Excellent written and oral communication skills.
• Proficient with computer software and technology.
• Good working knowledge of marketing research.
• Must be willing and able to travel, if required.
• Must have and maintain a valid driver’s license.

Responsibilities

• Approach existing and new advertiser clients.
• Structure advertising packages / products across AOA's product portfolio to meet advertiser needs.
• Handle internal responsibilities including contracting, scheduling and collections tracking.
• Communicate with internal leadership regarding sales projections and tracking.
• Collaborate with Account Executive colleagues to create and promote positive working environment.
• Liaise with Account Executives in other Adams Outdoor Advertising markets.

Job description

Hybrid role that reports into the Beaufort, SC office at least once per week.

Job Summary

Adams Outdoor Advertising (AOA), the leading advertising platform in Beaufort and the 4th largest Outdoor Advertising firm in the U.S., is seeking Account Executives to support its sales team. Successful candidates will be driven, self‑motivated individuals that can collaborate with colleagues and a wide range of prospective clients within a fast‑paced environment.

Account Executives (AEs) will be responsible for taking advantage of AOA’s leading Out‑of‑Home market share in the greater Walterboro area to sell dynamic outdoor advertising campaigns to current and prospective clients.

Program Highlights

AEs will participate in the Adams Onboarding Program, designed to understand Out‑of‑Home Advertising and its power to drive the most effective return on investment for our clients. The program also seeks to empower new AEs to ensure the requisite skillset is in place in advance of approaching advertisers / potential clients.

• Introduction to AOA’s Best Practices
• Participation in AOA’s firmwide "Lunch and Learn" program, which highlights innovative sales techniques and helps to drive talent development
• Assignment of a senior Mentor to help guide initial experience and guide to long‑term success
• Significant exposure to the leadership in the Beaufort market, including the General Manager

Initial compensation structure consists of a fixed salary. Over time, compensation structure transitions to salary plus commissions. With demonstrated success, there are opportunities to obtain increasing levels of responsibility, to assume a leadership position, and, if appropriate, to transfer to other AOA markets.

Essential Functions of Position

• Approach existing and new advertiser clients
• Structure advertising packages / products across AOA's product portfolio to meet advertiser needs
• Handle internal responsibilities including contracting, scheduling and collections tracking
• Communicate with internal leadership regarding sales projections and tracking
• Collaborate with Account Executive colleagues to create and promote positive working environment
• Liaise with Account Executives in other Adams Outdoor Advertising markets to identify potential opportunities and to cross‑pollinate sales

Preferred Qualifications

• Bachelor’s degree in Sales and Marketing or equivalent experience
• One to three years direct media or relevant sales experience
• Excellent written and oral communication skills
• Proficient with computer software and technology
• Good working knowledge of marketing research
• Must be willing and able to travel, if required
• Must have and maintain a valid driver’s license

In addition to Beaufort, AOA operates in the following markets: Ann Arbor/Kalamazoo/Lansing (MI), Beaufort/Charleston/Florence (SC), Charlotte (NC), Eastern Pennsylvania, Madison (WI), Norfolk (VA), Champaign/Peoria (IL).

The above statements are intended to describe the general nature and level of work being performed by the people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of the job.

#LI-Onsite