Account Development Specialist - Greensboro, NC

Curriculum Associates; Greensboro (NC); On-site; USD 51,000 - 93,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) with employer match

Flexible vacation policy

Job summary

Curriculum Associates seeks an Account Development Specialist in Greensboro, NC to grow partnerships with K-12 schools and districts. You’ll prospect, nurture inbound leads, deliver online product demos, and build trusted educator relationships, driving revenue and mission impact.

The role emphasizes consultative conversations, product expertise, and collaboration with cross-functional teams, with a hybrid work model and travel for meetings and conferences.

Qualifications

• Bachelor’s degree required with strong preference for teaching or education-related experience.
• 3–5 years of work experience in sales, customer service, or K-12 education; teaching experience highly valued.
• Combination of education and experience that proves competencies for the role.

Responsibilities

• Manage inbound leads effectively following defined processes and engagement models.
• Proactively reach out to decision makers to generate and advance pipeline through the sales cycle.
• Conduct exploratory conversations to understand educator needs and deliver virtual product demonstrations.
• Meet or exceed activity and sales goals tied to quarterly bonuses.

Skills

Customer-centric mindset

Consultative selling

Relationship-building

Excellent communication

Proficiency with Outlook/Word/PowerPnt

Education

Bachelor’s Degree

Tools

Outlook

Word

PowerPoint

Excel

Salesforce CRM

Job description

Account Development Specialist

At Curriculum Associates, we believe in the potential of every child and are changing the face of education technology with award-winning learning programs like i-Ready that serve a third of the nation's K-8 students. For more than 50 years, our commitment to making classrooms better places, serving educators, and supporting accessible learning experiences for all students has driven the continuous improvement of our innovative programs. Our team of more than 2,500 employees is composed of lifelong learners who stand behind this mission, working tirelessly to serve the educational community with world-class programs and support every day.

At Curriculum Associates, we aim to deliver superior student outcomes through integrated assessment, insights and instruction powered by unmatched service. For over 50 years our dedicated team members have shared a deep commitment to making classrooms better places, serving educators, and supporting accessible learning experiences for all. As a rapidly growing and global company with over 2,500 employees, today we are innovating with programs like i-Ready that serve a third of the nation's K-8 students and leading the market with award winning teacher‑led curricula.

The Account Development Specialist is an Inside Sales role focused on growing partnerships with K-12 schools and districts. At the heart of this job, you’ll help educators discover and adopt high-quality instructional materials that are proven to improve student outcomes. In this role, the Specialist acts as a prospecting agent for both new and existing accounts, conducting outreach efforts through calls, trials, emails, and presenting online product demonstrations. Collaboration and communication are key as the role involves relationship-building, product expertise, and consultative conversations to drive revenue growth and mission impact.

This role is an excellent opportunity for former educators looking to transition into EdTech while continuing to make a meaningful impact on teaching and learning at scale.

We are seeking candidates that live in our around the Greensboro, NC area.

What you’ll do:

Build Educator Partnerships

• Effectively manage inbound leads, following defined processes and engagement models
• Proactively reach out to decision makers, generating and advancing pipeline opportunities through the sales cycle
• Conduct exploratory conversations to understand educator needs and deliver virtual product demonstrations
• Consistently meet or exceed activity and sales goals tied to quarterly bonuses

Collaborate & Grow

• Build product expertise and understanding of K-8 classroom challenges and trends
• Maintain accurate opportunity and customer data in CRM (Salesforce)
• Partner closely with territory Educational Sales Consultants and cross-functional teams
• Represent the company at in-person conferences or school visits
• Gather competitive information and share market insights with internal teams to inform strategy

Who we’re looking for:

You don’t need a traditional sales background to thrive here — many of our strongest performers came straight from the classroom. What matters most:

• Customer-centric mindset with a background in teaching, sales, or customer success
• Ability to translate classroom experience into consultative conversations with educators, understanding instructional needs and connecting them to solutions
• Results-oriented with strong follow-through and accountability
• Excellent communication and presentation skills
• Proficiency with essential business applications (Outlook, Word, PowerPoint, Excel) and chat-based AI tools, with experience with Salesforce (CRM) preferred but not required
• Strong curiosity and the ability to quickly learn new products and processes
• Comfort with decision-making, accountability and managing multiple priorities
• Flexible thinking to pivot, adjust and strategize
• Demonstrates integrity, ethical standards, and professionalism
• A genuine passion for improving education and supporting teachers and students

Required Education and Experience:

• Bachelor’s Degree
• 3-5 years of work experience with a background in sales, customer service, or K-12 education (or a combination)—teaching experience is highly valued and considered directly relevant
• Or a combination of education and experience that proves competencies required for the role. Transferrable skills and/or relevant expertise is preferred.

Employee Journey:

Hybrid Model:

We operate with an intentional hybrid approach that balances in-office collaboration (1-2 days/week) with flexibility to work from home. The role also includes occasional travel for in-person meetings, school visits, and conferences, typically 3-5 times per year.

Career Growth:

Structured onboarding and product training is just the beginning. The Account Development team operates in a fast-moving, collaborative environment where ideas are tested quickly and where seasonal priorities align with the K-12 academic calendar. Ongoing learning and development along with mentorship prepare employees for new challenges, products and territories with the opportunity to move into advanced roles over time.

Benefits and Pay Range:

Pay Range -

This role’s range is $51,250 - $92,500. The wage range for this role takes into account the range of factors in making compensation decisions based on Curriculum Associates’ Compensation Philosophy. Actual base pay within that range will vary based upon several factors including, but not limited to, prior experience and relevant skill sets. At Curriculum Associates, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances for each case. The Company recognizes that minimum wage varies by location and will ensure all compensation decisions comply with applicable state and local laws.

Benefits:

• Benefit eligible employees (and their families) are covered by medical, dental, vision, and basic life insurance.
• Employees can enroll in our company’s 401k plan and receive an employer match.
• Employees have access to a flexible vacation and sick policy in addition to twelve paid holidays and a winter office closure between at the end of December through New Year’s Day as well as a number of additional perks and benefits.