A/V Creative - Apple TV Brand Creative Marketing

Apple Inc.; Culver City (CA); Vor Ort; USD 143.000 - 215.000; Vollzeit

Zusammenfassung

Apple Inc. is seeking an A/V Creative to lead Brand and Multi-Title A/V campaigns for Apple TV. You will shape the brand voice across the entire slate, working with global agencies, studios, and internal teams to ensure a premium, consistent identity.

This role emphasizes service-level messaging for the Apple TV brand, requiring a deep background in entertainment marketing, audience loyalty, and the ability to translate diverse content into a single cohesive narrative across campaigns.

Qualifikationen

• Minimum of 7 years in brand creative campaign development, preferably in entertainment.
• Proven experience leading brand-defining campaigns.
• A sharp creative sensibility that translates diverse content into a single brand voice.
• A pulse on emerging trends across digital, experiential, and product marketing.

Aufgaben

• Conceptualize and produce A/V marketing assets that position Apple TV as a premium destination.
• Build creative across genres while reinforcing a consistent brand narrative.
• Direct external agencies and in-house teams to deliver high-quality A/V creative.
• Create, delegate, and manage schedules and budgets.
• Distribute brand assets across paid and owned media channels globally.

Kenntnisse

Brand campaigns

Leadership

Creative storytelling

Trends in marketing

Jobbeschreibung

A/V Creative - Apple TV Brand Creative Marketing

Culver City, California, United States Marketing

Apple TV's Marketing team crafts world-class campaigns that connect audiences withhigh-quality stories, building brand awareness and loyalty. We drive innovation andexcellence from strategic vision to creative execution, collaborating across Apple, withagencies, studios, and talent to place Apple TV at the heart of global culture.

Description

Apple is seeking an A/V Creative to lead Brand and Multi-Title A/V campaigns for Apple TV. This role is distinct from a Creative focused on title-specific marketing for individual Original Content releases — instead, you'll shape and elevate the Apple TV brand itself, crafting a unique voice that ties our entire slate of programming into one cohesive, premium service identity.This is a creative role that focuses on service-level messaging. The ideal candidate has deep experience in entertainment brand marketing: understanding how to build brand equity, audience loyalty, and a distinct point of view for our streaming service overall, rather than promoting individual shows or films in isolation.

Responsibilities

• Conceptualize and produce A/V marketing assets that position Apple TV as a premium entertainment destination - brand storytelling that spans the full service
• Build creative that flexes across genres while reinforcing a consistent, recognizable brand narrative
• Direct external agency partners and in-house editorial teams to execute high quality A/V creative that meets Apple's exacting standards, in a fast-paced environment
• Create, delegate, and manage against schedules and budgets.
• Distribute brand assets across paid and owned media channels globally

Minimum Qualifications

• At least 7 years experience with brand creative campaign development, preferably in Entertainment (Series/Film)
• Proven experience leading brand-defining campaigns
• A sharp creative sensibility that translates diverse content into one coherent brand voice
• A pulse on emerging trends across digital, experiential, and product brand marketing

Preferred Qualifications

• Strong collaborative instincts and the ability to manage relationships across a large, cross-functional organization
• Proven ability to build and direct high-quality A/V creative that meets Apple's standards
• Collaborative, team-oriented approach with experience operating in a fast-paced, cross-functional organization
• Experience managing a high volume of creative and campaign types in parallel

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $142,600 and $215,000, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant

At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong. Learn about accessibility in Apple’s workplace Learn about reasonable accommodations for job applicants

Apple accepts applications to this posting on an ongoing basis.