42911769- - Sales Representative

Activate Talent; United States; Remote; USD 10,000 - 60,000; Part time

Job summary

A remote contracting company is seeking a Lead Generation Specialist to focus on cold outreach and meeting generation with key buyers. The role requires 2–5+ years of B2B lead generation experience, expertise in direct-response copywriting, and discipline in CRM management. Responsibilities include prospecting, campaign operations, and maintaining reporting systems. This position offers hourly pay plus performance bonuses per qualified meetings and closed deals.

Qualifications

• 2–5+ years B2B outbound lead gen or SDR/AE experience.
• Ability to write concise direct-response copy.
• Experience with maintaining CRM discipline.
• Comfortable with practical, senior buyers.

Responsibilities

• Prospecting and building lists using Clay.
• Writing emails and LinkedIn messages for outbound campaigns.
• Maintaining CRM and reporting KPIs.
• Coordinating demo schedules and follow-ups.

Skills

B2B outbound lead gen

Direct-response copywriting

CRM discipline

List building

Multi-channel follow-up

Tools

Insightly

FreshBooks

Mailchimp

Clay

Job description

Overview

Type: Contractor (hourly + performance bonus) • Hours: 20/wk (expand based on pipeline)

Location: Remote (U.S. time zone overlap EST) • Start: ASAP

Reporting To: Managing Partners

Company Snapshot

Our client designs and delivers custom software integrations that connect the apps running a business—leveraging APIs, webhooks, and data flows. They help operators eliminate manual work, reduce errors, and ship faster.

Mission for This Role

Own cold outreach and meeting generation with the right buyers. Build targeted lists, run direct-response campaigns (email + LinkedIn), book demos, and keep the CRM/reporting clean so we can forecast and scale. Use AI only as a speed boost (drafting, research), not the strategy.

Ideal Customer Profile

Titles: COO, CTO, VP/Dir. Operations, VP/Dir. Engineering/IT, Head of Integrations, Agency/Systems-Integrator owners

Company size: SMB → mid-market; project-driven orgs with integration pain (e-comm, ERP/accounting, logistics, SaaS)

Buyer vibe: practical, technical, often male 50s–60s, collaborates closely with programmers

Core Outcomes (KPIs)

Meetings booked: 6–10 qualified per month (ramp to 12–16 by Day 90)

Top-of-funnel: 60–100 new qualified accounts/contacts added weekly

Activity & conversion: 200–400 targeted cold emails/week, ≥8–12% positive interest on segmented sends

CRM hygiene: 100% active opps with next step + date; weekly pipeline/margin snapshot

Responsibilities

• Prospecting & List Build: Use Clay to source/enrich accounts/contacts; segment by vertical/use-case
• Direct-Response Outbound: Write short, plain-spoken emails + LinkedIn DMs; light calling when useful
• Campaign Ops: Warm newsletters in Mailchimp; cold via sequencer of choice (or manual 1:1 for high value)
• CRM & Reporting: Maintain Insightly (stages, tasks, notes); weekly KPI report; clean handoffs to delivery
• Demo Orchestration: Calendar coordination, brief prep, post-demo recaps, proposals/follow-ups
• Light AI Assist: Draft subject lines/snippets, summarize calls, research accounts (speed, not strategy)
• Admin: Track time/invoices in FreshBooks

Required Experience

• 2–5+ years B2B outbound lead gen or SDR/AE experience (services/tech/agency preferred)
• Direct-response copy chops; concise, no fluff; can speak to operators + programmers
• Proven CRM discipline (Insightly or similar), list-building, and multi-channel follow-up
• Comfortable relating to a practical, senior buyer (clear ROI, fewer buzzwords)
• Tools: Insightly, FreshBooks, Mailchimp, Clay (or can learn Clay fast)

Nice to Have

• Familiarity with APIs, webhooks, ERPs/accounting, e-commerce platforms (enough to qualify use-cases)
• Light call blocks; voicemail + text etiquette for execs
• Basic data hygiene/CSV wrangling

Compensation

Paid hourly + performance bonus per qualified meeting and per closed SOW. Exact structure finalized at offer.