2027 Summer Internship (US) - Marketing Technology

Zebra Technologies Corporation; Lincolnshire (IL); Hybrid; USD 33,000 - 35,000; Full time

Benefits offered by this job

Summer Fridays

Social and professional events

Global immersion with teams

Intern allowance

Job summary

Zebra Technologies offers a US summer internship in Lincolnshire, IL with a hybrid schedule (3 days in office). You will join the Marketing Technology team to learn how marketing data and automation support Zebra's strategy and performance.

The program includes mentorship and hands-on projects to explore the marketing domain. The internship prepares students for full-time roles through social events, global team immersion, and development opportunities.

Qualifications

• Current enrollment in an undergraduate degree program in Marketing, Marketing Analytics, Business Administration, Computer Science, Web Development or relevant
• Must have an anticipated graduation date between December 2027-2029
• Must be authorized to work in the US without requiring sponsorship now or in the future
• Basic proficiency in Microsoft Office tools and familiarity with technology solutions

Responsibilities

• Execute a high-volume optimization initiative within Marketing Cloud Account Engagement (MCAE) to align digital demand-generation assets with Zebra's Global Forms Strategy and Salesforce (SFDC) ecosystem.
• Form Standardization: Upgrade 1,750+ digital lead-capture forms in MCAE to comply with global data governance and brand standards
• UAT & Testing: Design and execute end-to-end testing scenarios to validate lead-capture flows and form functionality
• Data Integration: Monitor lead analytics to ensure seamless, real-time data synchronization between MCAE and Salesforce (SFDC) Lead records
• Audience Segmentation: Re-architect dynamic segmentation rules in MCAE to map accurately to newly standardized fields
• Workflow Automation: Update marketing automation rules and engagement programs to leverage the new standardized data architecture

Skills

Collaboration

Communication

Microsoft Office

Analytical mindset

Education

Undergraduate degree in Marketing/Analytics/Business/CS

Anticipated graduation Dec 2027–2029

Tools

Microsoft Office

Job description

Overview

At Zebra, we are a community of innovators who come together to create new ways of working. United by curiosity and a culture of caring, we develop smart solutions that anticipate our customers and partners needs and solve their challenges. Being part of Zebra Nation means you are seen, heard, valued, and respected. Drawing from our unique perspectives, we collaborate to deliver on our purpose. Here you are part of a team pushing boundaries today to redefine the work of tomorrow for organizations, their employees, and those they serve. You'll have opportunities to learn and lead in a forward-thinking environment, defining your path to a fulfilling career while channeling your skills toward causes you care about—locally and globally. Come make an impact every day at Zebra.

What We're Looking For

The purpose of this internship is to prepare students for entry into the business world by providing a thorough understanding of the various functions of the Zebra Technologies organization. The program is designed to provide students with experiences that provide insights into a career with Zebra. Students will be positioned for success with training and hands-on experiences, invited to social and development activities, and provided a professional mentor relationship. The Marketing Technology team drives continuous improvement and innovation to maximize the impact of people, processes and technology. Identifies, implements and maintains best-in-class marketing technology solutions to support Zebra's strategy, execution and performance including the management of our demand delivery practice. This marketing Internship at Zebra will provide you with the foundation to explore and apply for Zebra's Marketing Development Program (MDP). The MDP is a two-year, full-time rotational program offering employees the opportunity to learn from experts throughout the marketing organization at our Lincolnshire, IL headquarters.

US Summer Internship Benefits

• Summer Fridays, As Applicable With Your Team
• 30+ Social and Professional Events in 12 Weeks
• Global Immersion With Your Teams and Interns
• Intern Allowance (when applicable)

Essential Duties and Responsibilities

Execute a high-volume optimization initiative within Marketing Cloud Account Engagement (MCAE) to align digital demand-generation assets with Zebra's Global Forms Strategy and Salesforce (SFDC) ecosystem.

• Form Standardization: Upgrade 1,750+ digital lead-capture forms in MCAE to comply with global data governance and brand standards
• UAT & Testing: Design and execute end-to-end testing scenarios to validate lead-capture flows and form functionality
• Data Integration: Monitor lead analytics to ensure seamless, real-time data synchronization between MCAE and Salesforce (SFDC) Lead records
• Audience Segmentation: Re-architect dynamic segmentation rules in MCAE to map accurately to newly standardized fields
• Workflow Automation: Update marketing automation rules and engagement programs to leverage the new standardized data architecture

This position requires hybrid work (3 days/week in office) in the Lincolnshire, IL office.

Required Qualifications

• Current enrollment in an undergraduate degree program in Marketing, Marketing Analytics, Business Administration, Computer Science, Web Development or relevant
• Must have an anticipated graduation date between December 2027-2029
• Must be authorized to work in the US without requiring sponsorship now or in the future

Preferred Qualifications

• Ability to identify and react to issues quickly
• Intellectual curiosity with a strong desire to learn and grow
• Exceptional organizational skills
• Communication Skills – Clear and effective verbal and written communication
• Adaptability and Learning Agility – Willingness to learn quickly, embrace new tools or methods, and thrive in a dynamic, fast-paced environment
• Technical Skills – Basic proficiency in Microsoft Office tools (e.g., Excel, Word, PowerPoint) and basic familiarity with technology solutions
• Integrity – Commitment to ethical behavior and confidentiality

Salary

USD $24.00 - $25.50/hour

Equal Opportunity Employer

Zebra is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability and protected veteran status, or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at [e-mail]. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation at [e-mail]. Pay Range: $0.00 - $0.00 Hourly Zebra Total Rewards: Zebra Total Rewards includes more than just pay and is structured to meet the needs of our changing global business and evolving talent. We are committed to providing our employees with a benefits program that is comprehensive and competitive – including healthcare, wellness, inclusion networks, and continued learning and development offerings. We offer community service days, in addition to the traditional insurances, compensation, parental leave, employee assistance program and paid time off offerings depending on the country where you work. Salary offered will vary depending on your location, job-related skills, knowledge, and experience. Additionally, all Zebra roles are eligible for cash incentive programs. For example, sales roles have additional opportunity to earn substantial variable compensation tied to quota achievement. In most other roles, the Zebra annual cash incentive program links Company and individual performance together. Some roles may also be eligible for long-term incentive equity awards.

Know Your Rights

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AI Technology Statement

Zebra Technologies leverages AI technology to evaluate job applications using objective, job-relevant criteria. This approach enhances efficiency and promotes fairness in the hiring process. However, every decision regarding interviews and hiring is made by our dedicated team, because we believe people make the best decisions about people. For more on how we use technology in hiring and how we process applicant data, see our Zebra Privacy Policy.

Additional Information

Zebra provides the foundation for intelligent operations with an award-winning portfolio of connected frontline, asset visibility and automation solutions. Organizations globally across retail, manufacturing, transportation, logistics, healthcare, and other industries rely on us to deliver outcomes today while driving innovation for what's next. Together with our partners, we create new ways of working that improve productivity and empower organizations to be better every day. Learn more at zebra.com. Zebra Better Every Day