Social Media Marketing Specialist

VLMedia; Çankaya; On-site; TRY 30,000 - 50,000; Full time

Job summary

A dynamic mobile-first company in Ankara seeks a Social Media Marketing Specialist to enhance brand presence through social media and influencer marketing. The ideal candidate will manage various platforms, create engaging content, and analyze performance metrics. Join a young, energetic team that values creativity and results-driven approaches while offering competitive benefits and a hybrid work environment.

Benefits

Competitive salary and benefits package

Employee Loyalty Program

Hybrid working opportunity

1.5 hour lunch break

Exclusive time off policy

Health insurance including spouse and children

Opportunities for personal and technical improvement

Qualifications

• Fluency in English required.
• Experience with influencer marketing and campaign management.

Responsibilities

• Manage social media accounts and create strategies.
• Negotiate contracts and manage influencer collaborations.
• Analyze influencer performance metrics.

Skills

Communication

Negotiation

Analytical Thinking

Creativity

Team Player

Result-oriented

Education

Bachelor’s/Master’s degree in marketing/management

Tools

Buffer

Hootsuite

Sprout

Job description

Join our mobile-first company and be part of a team that reaches millions worldwide with apps across diverse categories.

With 250M+ actively engaged and loyal users over the past 10 years in a highly competitive market, we thrive on strong teamwork to drive success.

We are looking for passionate candidates to join our young and energetic team. The Social Media Marketing Specialist will be responsible for managing our social media accounts, creating and executing social media strategies, and tracking influencer marketing activities to strengthen our brand presence across digital platforms.

What are we looking for?

• Bachelor’s/Master’s degree in marketing/management or equivalent experience,
• Fluency in English
• Experience with influencer marketing and campaign management
• Excellent communication, negotiation, and organizational skills
• Experience with doing audience and buyer personal research and designing content for the targeted markets,
• Data-driven mindset with the ability to analyze influencer performance metrics
• Stay up to date with the latest social media best practices and technologies,
• Enthusiasm for following new trends and technologies in her/his area,
• Strong analytical thinking and creativity,
• Team player,
• Result-oriented,
• Understanding of SEO and web traffic metrics

What about your challenge?

• Brainstorm new, creative approaches to influencer campaigns; define the right approach for influencers to meet the set objectives,
• Negotiate contracts and manage ongoing collaborations,
• Write clear, creative briefs for influencers and content creators,
• Communicate with industry professionals and influencers via social media to create a strong network,
• Managing the social media accounts (Facebook, Instagram, Youtube, Twitter, LinkedIn, Tiktok, etc),
• Experience with tools like Buffer, Hootsuite, Sprout, etc.
• Managing the content of the workflow of our social media channels,
• Following the latest social media trends,
• Experience using data and metrics to measure impact and determine improvements,
• Experience using data and analytics to influence content creation strategy,
• Monitor user engagement and suggest content optimization

What We Offer:

• Competitive salary and benefits package,
• Employee Loyalty Program (With our Loyalty Program, we are giving special apple products to our employees according to their years of service),
• Hybrid working opportunity,
• 1.5 hour lunch break,
• Exclusive time off policy; birthday leave, personal day leave, compassionate leave, doctor's visit leave, etc.,
• Health insurance including spouse and children,
• Opportunity to improve yourself technically and personally with peer training, conferences, seminars, and more,
• We value you and your work, not titles.

Interested? Apply today and let’s grow together. We are looking forward to meeting you!