Senior Business Analyst - Ticketing & Digital Experience

Biletix - Ticketmaster Türkiye

Fatih

On-site

TRY 420,000 - 620,000

Full time

5 days ago

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Benefits offered by this job

Life Insurance

Private Health Insurance

Enhanced Parental Benefits

Job summary

Biletix Ticketmaster Türkiye, part of Live Nation Entertainment, seeks a Senior Business Analyst to shape the digital and operational experiences behind the ticketing platform. You will translate complex needs into scalable solutions across web, mobile, box office and organizer-facing products, using data and stakeholder collaboration to improve fan and organizer experiences.

You will map processes, create user stories, analyze journey metrics, build dashboards with Power BI/Tableau/Looker, and

Qualifications

Several years of business analysis experience in digital products, e-commerce, fintech, ticketing or similarly complex environments.
Strong experience gathering requirements, writing user stories and acceptance criteria, and facilitating stakeholder alignment.
Ability translating ambiguous problems into structured, scalable solutions and communicating trade-offs clearly.
Solid SQL skills and hands-on data analysis and dashboarding with Power BI, Tableau or Looker.
Understanding of digital customer journeys, conversion funnels and product performance metrics.
Experience with Agile/Scrum teams, UAT, release readiness and post-launch evaluation.
Knowledge of integrations, payment and refund flows, or high-volume processes is a plus.
Familiarity with BPMN, process modelling and data-quality investigation is a plus.
Good command of written and spoken English, with collaboration with international teams.

Responsibilities

Partner with commercial, marketing, customer service and organizer relations teams to understand, prioritize and clarify business needs.
Translate business needs into clear user stories, acceptance criteria and documentation; support Definition of Ready and Definition of Done practices.
Map current and future-state processes using BPMN or equivalent methods, and maintain traceability across requirements and changes.
Analyze the end-to-end ticket purchase journey, identify drop-off points and develop practical improvement opportunities.
Monitor key performance indicators including conversion rate, cart abandonment, payment success rate and search performance; turn findings into actionable recommendations.
Design A/B test hypotheses, interpret outcomes and support product and commercial decisions with evidence.
Use SQL to extract, validate and analyze data from data warehouse and operational systems; prepare sales, profitability, channel and cohort analyses.
Build and maintain dashboards and recurring reports for management and business stakeholders using tools such as Power BI, Tableau or Looker.
Define business requirements for integrations with organizers, venues and partners, including API and file-based data flows.
Analyze payment, refund, loyalty and access-control processes; identify opportunities to simplify manual work and improve operational efficiency.
Contribute to Agile ceremonies, support backlog refinement and coordinate UAT scenarios, testing and go-live readiness.
Monitor post-launch results, assess realized benefits and communicate insights to senior stakeholders.
Consider relevant compliance requirements, including KVKK/GDPR, consumer rights, e-invoicing and payment security, within analyses and solution design.
Mentor junior and mid-level analysts, share business analysis standards and support knowledge transfer across the team.