On-Trade Sales Supervisor, İzmir

Brown-Forman; Konak; Hybrid; TRY 420,000 - 540,000; Full time

Benefits offered by this job

Hybrid working

Professional development

Well-being program

Job summary

Brown-Forman is seeking an On-Trade Sales Supervisor in Izmir to lead strategic growth and drive premium spirits presence in a dynamic market.

You will manage OT sales activities, supervise partner teams, and coordinate with distributors to meet targets while maintaining brand visibility and compliant POS placements.

Qualifications

• College/University degree required.
• Minimum of 2–3 years of experience in FMCG.
• Proven sales and negotiation skills with market knowledge.

Responsibilities

• Implements OT sales strategy and guides partner teams in its application.
• Performs targeted POS visits and builds business partnerships.
• Supports distributor orders and monitors purchasing targets.
• Ensures stock levels and proper product placement per standards.
• Conducts regional analyses to increase B-F brand sales.

Skills

People management

Business development

Strategic vision

Data-driven decisions

Negotiation

Planning & execution

Proactive approach

Active listening

Education

Bachelor's degree

Tools

MS Office

Job description

Quote from Hiring Manager

Meaningful Work From Day One

As the On-Trade Sales Supervisor for İzmir, you will take on a key leadership role in one of the Türkiye's most dynamic markets. This is a unique opportunity to drive strategic growth across İzmir, shaping the future of premium spirits in a competitive and rapidly evolving industry. Join us and make a lasting impact in a high-visibility position.

What You Can Expect

Core Responsibilities On-Trade:

• Implements the overall OT sales strategy and guides the teams of B-F business partners in the application of these strategies.
• Performs the targeted number of point-of-sale visits in accordance with the sales steps and company standards, following the routes approved by the On-Trade Channel Manager.
• Makes commercial visits to OT sales points (including Manisa), establishes business partnerships with the visited points, and maintains these partnerships.
• Supports the Area Sales Manager in creating distributor orders and monitors the achievement of distributor purchasing targets.
• Responsible for the sales (distributor purchases and field sales), distribution, and visibility of B-F products.
• Ensures optimal stock levels at sales points and ensures that products are displayed in compliance with B-F standards, legal recommendations, and internal regulations.
• Responsible for implementing brands according to the defined planograms and for positioning POSM materials in the best possible way.
• Ensures the budgets allocated for activities are applied appropriately and efficiently, in line with installation mechanics, deadlines, and the company’s applicable standards.
• Responsible for including potential new OT channel sales points operating in their region in the coverage. Provides guidance to the teams of B-F business partners in this regard.
• Responsible for opening/closing On-Trade channel sales points in the system in line with company standards.
• Conducts regional analyses to increase the sales of B-F brands and support the achievement of company objectives, develops action plans, and implements these plans together with the teams of B-F business partners.
• Ensures the proper implementation of sales campaigns/promotional activities.
• Holds regular meetings with the sales team of B-F business partners. Provides guidance to the sales teams in line with company strategies.

Administrative Responsibilities

• Submits expected data, reports, and activity evaluations on time, according to the standards and procedures valid within the company.
• Responsible for timely reporting in line with B-F standards through B-F reporting tools.
• Holds regular meetings with the On-Trade Channel Manager to provide feedback on the status of the work.
• Responsible for maintaining the customer database in their region accurately and up-to-date.
• Aligns the investments with the company's strategic objectives.
• Maintains operations in the responsible territory in compliance with company standards.
• Guarantees the responsible territory consistently achieves top-tier results.
• Regularly monitors the performance of the investments in the territory.
• Acts as a Brand Ambassador for the B-F portfolio. Coordinates the preparation and delivery of specific product training for the sales staff of B-F business partners.

What You Bring To The Table

• Education: College/University (Bachelor's or Equivalent).
• Competent computer use (MS Office programs - Excel, PowerPoint).
• Proficient in spoken and written English.
• Driver's license.
• Minimum of 2-3 years of experience in FMCG, preferably within the same category/field.
• Strong knowledge of sales and negotiation techniques.
• Comprehensive understanding of the market.
• Excellent business process organization skills.
• Proven ability to establish and maintain easy, sustainable commercial relationships.
• Experience in utilizing financials in collaboration with clients.
• Ability to prepare and deliver effective presentations to clients.

What Makes You Unique

• People management
• Business Development
• Strategic Vision
• Data-Driven Decision Making
• Negotiation, persuasion and influence
• Planning and Execution
• Proactive Approach
• Motivational Adaptation
• Result oriented
• Project & Change Leadership
• Active Listening

Who We Are

Brown-Forman is one of the largest American-owned global spirits companies. For more than 150 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine-quality beverage alcohol brands. Brown-Forman is publicly traded on the New York Stock Exchange and has been recognized as one of the "World's Most Ethical Companies©" in 2022 & 2023, and 2024. Brown-Forman Turkiye has been operating with its own distribution since 2012. The Türkiye operation covers Turkiye and North Cyprus. Brown-Forman Türkiye also has a very strong and premium portfolio including Jack Daniel's family of brands, Woodford Reserve, GlenDronach, Benriach, Glenglassaugh, Chambord, Herradura, El Jimador, Fords Gin and Gin Mare.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

Please find below some highlights of the competitive benefits that we offer:

• Hybrid working model offering flexibility and balance for office employees.
• Embracing an inclusive work culture.
• Continuous professional and personal development through tailored training programs.
• Year-round social events to connect and celebrate as a team.
• Active ERG groups to support community and collaboration.
• Well-being first with our Live Well initiatives.
• Prime office location in Kanyon / Levent, Istanbul.
• Celebrating milestones and special moments together.
• Rewarding excellence through our Recognition & Rewards platform.

Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

Business Area: Europe, Africa, APAC Division

Function: Sales

City

Izmir

State

Country: TUR

Req ID: JR-00010272