Marketing Specialist

Trenkwalder Turkey; Ataşehir; On-site; TRY 30,000 - 50,000; Full time

Job summary

A multinational business partner in Turkey seeks a Marketing Specialist to develop and optimize marketing campaigns across channels. This role requires a Bachelor's degree in a relevant field and 1-3 years of experience in marketing, ideally in retail. Strong communication skills and a creative mindset are essential. Responsibilities include conducting market research, analyzing performance, and managing marketing tools.

Qualifications

• 1-3 years of experience in marketing, preferably in retail.
• Knowledge of Trade Marketing practices.
• Experience in Marketing Communications, including PR and media relations.

Responsibilities

• Develop, implement, and optimize marketing campaigns.
• Collaborate with cross-functional teams.
• Conduct market research to identify trends.
• Analyze campaign performance for actionable recommendations.
• Create engaging content for marketing materials.
• Manage marketing tools and analytics platforms.
• Support brand initiatives, events, and product launches.
• Plan and execute Trade Marketing activities.

Skills

Excellent written and verbal communication skills in English

Creative mindset

Attention to detail

Education

Bachelor’s degree in Marketing, Business, Communications, or related field

Job description

Our multinational business partner which operates in retail is looking for a “Marketing Specialist”

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Business, Communications, or related field
• 1-3 years of experience in marketing, preferably in retail
• Excellent written and verbal communication skills in English
• Creative mindset with strong attention to detail
• Knowledge of Trade Marketing practices and strong ability to liaise with sales teams and retail partners
• Experience in Marketing Communications, including PR, media relations, and content alignment

JOB DESCRIPTION:

• Develop, implement, and optimize marketing campaigns across digital and offline channels
• Collaborate with cross-functional teams to align marketing strategies with business objective
• Conduct market research to identify trends, customer insights, and competitive positioning
• Analyze campaign performance and provide actionable recommendations to improve ROI
• Create engaging content for marketing materials, including digital campaign assets, store visuals and branding
• Manage marketing tools and analytics platforms to track performance and insights
• Support brand initiatives, events, and product launches
• Plan and execute Trade Marketing activities to strengthen brand visibility at retail, including POS materials, promotions, and merchandising strategies

İnsan Kaynakları Hizmetleri A.Ş. Özel İstihdam Bürosu olarak 27/12/2024-26/12/2027 tarihleri arasında faaliyette bulunmak üzere, Türkiye İş kurumu tarafından 27/12/2024 tarih ve 17336399 sayılı karar uyarınca 1006 nolu belge ile faaliyet göstermektedir. 4904 sayılı kanun gereğince iş arayanlardan ücret alınmayacak ve menfaat temin edilmeyecektir.