Growth Analyst, Product

Zynga; Fatih; On-site; USD 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a data-driven individual to analyze player behavior and enhance game features. In this role, you will leverage your analytical skills to identify growth opportunities and optimize monetization strategies. Your insights will directly influence product design and improve player engagement, ensuring the game meets growth objectives. Join a dynamic team that values diversity and innovation, and contribute to creating engaging experiences for millions of players worldwide. If you are passionate about gaming and data analysis, this is the perfect opportunity for you.

Qualifications

• Strong analytical skills to interpret player data and behavior.
• Experience with A/B testing and user experience improvement.

Responsibilities

• Analyze player data to identify growth opportunities.
• Design and assess A/B tests for game features and mechanics.
• Collaborate with product teams for monetization strategies.

Skills

Data Analysis

A/B Testing

Player Engagement Strategies

Monetization Optimization

Industry Trend Analysis

Education

Bachelor's Degree in a relevant field

Job description

Who We Are:

Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including Star Wars: Hunters, CSR Racing, Dragon City, Empires & Puzzles, FarmVille, Golf Rival, Hair Challenge, Harry Potter: Puzzles & Spells, High Heels!, Merge Dragons!, Merge Magic!, Monster Legends, Toon Blast, Top Eleven, Toy Blast, Two Dots, Words With Friends, and Zynga Poker. Founded in 2007, Zynga is headquartered in California with locations in North America, Europe, and Asia. For more information, visit www.zynga.com or follow Zynga on Twitter, Instagram, Facebook, or the Zynga blog.

Responsibilities:

• Analyze player data and in-game behavior to identify key opportunities for growth within the game, focusing on player engagement, retention, and lifetime value (LTV).
• Design, implement, and analyze A/B tests to assess the effectiveness of new features, game mechanics, and product changes. Use results to drive continuous improvement in user experience and game performance.
• Collaborate with the product team to identify and optimize monetization opportunities within the game, including in-game purchases, microtransactions, and other revenue-generating strategies.
• Stay on top of industry trends and player behavior patterns to spot emerging opportunities for innovation and new feature ideas that can be leveraged to enhance player engagement and drive growth.
• Provide actionable, data-driven recommendations that influence product design, feature development, and strategic decision-making, ensuring that the product aligns with growth objectives and player needs.

We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization. Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.

As an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at [e-mail] to request any accommodations or for support related to your application for an open position.