Global Creative Strategy & Experience Leader

ManpowerGroup Türkiye; Fatih; Hybrid; TRY 700,000 - 1,100,000; Full time

Benefits offered by this job

Hybrid working environment

Job summary

ManpowerGroup Türkiye is seeking an Associate Director, Creative Strategy & Experience to lead global creative, learning experiences, and engagement initiatives. You will drive strategy, brand consistency, and stakeholder alignment across regions, while mentoring high-performing teams.

The role emphasizes leveraging data, AI-powered solutions, and modern learning approaches to transform how knowledge is shared, adopted, and measured in a complex, international environment.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, Education, Organizational Development, Design, Digital Media, or a related field.
• Significant leadership experience within Creative Strategy, Learning Experience Design, Communications, Marketing, Experience Design, Employee Engagement, Learning & Development, Digital Learning, or related disciplines.
• Proven success leading learning transformation, engagement, communications, or large-scale experience initiatives within international organizations.
• Strong expertise in experience design, instructional design, branding, communications, content strategy, stakeholder engagement, and digital enablement.
• Experience leading multidisciplinary teams across creative services, learning design, communications, content development, marketing, or digital experience functions.
• Understanding of adult learning principles, experience-driven engagement approaches, content strategy, and digital learning practices.
• Experience leveraging AI-enabled solutions for content creation, personalization, knowledge sharing, engagement, or learning innovation.
• Exceptional leadership, strategic thinking, stakeholder management, and project management capabilities.
• Data-driven mindset with strong communication and influencing skills.

Responsibilities

• Develop and execute the global Creative Strategy & Experience vision aligned with business objectives, engagement goals, and capability development priorities.
• Lead large-scale creative, communications, learning experience, branding, and engagement initiatives across multiple regions and functions.
• Drive stakeholder engagement through innovative content, storytelling, digital experiences, learning journeys, and strategic communications.
• Design and deliver experience-led programs that support knowledge sharing, capability building, adoption, and business impact.
• Ensure consistency of brand positioning, creative standards, experience frameworks, and communication governance across the organization.
• Partner with senior stakeholders across business, communications, talent, transformation, and leadership teams.
• Lead, coach, and develop high-performing teams across creative services, learning experience, content development, communications, and engagement functions.
• Leverage data, insights, analytics, and user feedback to measure effectiveness and continuously improve experience outcomes.
• Champion innovation through AI-powered solutions, emerging technologies, modern creative practices, and experience-led approaches to learning and engagement.

Skills

Leadership

Creative Strategy

Learning Experience Design

Communications

Stakeholder Engagement

Data-driven mindset

Project Management

AI in learning/content

Education

Bachelor's degree in Marketing/Communications/Business Administration/Education/ Organizational Development/ Design/ Digital Media

Tools

Microsoft 365

Copilot

SharePoint

Viva Engage

Adobe Creative Cloud

Adobe Express

Job description

ManpowerGroup Türkiye is seeking an Associate Director, Creative Strategy & Experience to lead global creative, learning experiences, and engagement initiatives. You will drive strategy, brand consistency, and stakeholder alignment across regions, while mentoring high-performing teams.

The role emphasizes leveraging data, AI-powered solutions, and modern learning approaches to transform how knowledge is shared, adopted, and measured in a complex, international environment.