Video Content Strategist

Elfie; Singapore; Hybrid; SGD 60,000 - 90,000; Full time

Job summary

Join Elfie as a Video Content Strategist to transform health management through engaging video content. You’ll lead initiatives to simplify health tracking while collaborating with diverse teams, all at a fast-growing health-tech company that values impact and user engagement.

Benefits

Relocation Support

Permanent Global Contract

Private Healthcare

Top-Tier Tech Setup

Career Growth Framework

Bonus Scheme

14 Days PTO + Public Holidays

Hybrid Working

Qualifications

• Minimum 5 years in video content and graphic design production.
• Strong portfolio with promotional videos and visual assets.
• Proficient in design software and 2D/3D tools.

Responsibilities

• Develop video concepts for user acquisition campaigns.
• Design and produce assets adhering to brand guidelines.
• Collaborate with teams to create effective visual solutions.

Skills

Creativity

Collaboration

Attention to Detail

Tools

Final Cut Pro

Adobe Creative Suite

Figma

Job description

Shape the Future of Global Health, from Singapore!

At Elfie, we’re not just building a health tracking app. We’re changing how people manage their health worldwide. If you're looking for a mission with global reach, real impact, and a team that scales fast and learns even faster, you’ve just found your next move.

We provide full relocation support to Singapore for expats, and a seat at the table of one of Asia’s most exciting mobile health-tech companies.

Curious to learn more about our team, culture, and what it's like to relocate to Vietnam?
Clickhere to find out more on our careers page!

About The Role

As a Video Content Strategist on the User Growth team, you play a vital role in bringing Elfie’s mission to life: making everyday health management simple, rewarding, and accessible. By harnessing the power of good storytelling, you transform complex health information into relatable, engaging video content that motivates users to take action. Your work simplifies the app experience, highlights the impact of daily health tracking, and shows real-world benefits in a way that feels personal and compelling. Through this, you inspire both healthy people & those with conditions,helping Elfie maximize its global health impact.

What You’ll Get

• Relocation Support - To be discussed on a case by case basis.
• Permanent Global Contract - With a seriously competitive salary
• Private Healthcare- Full support provided
• Top-Tier Tech Setup - Brand new MacBook + full onboarding kit
• Career Growth Framework - Clear, personalised, and fast-moving
• Bonus Scheme - Performance-related, quarterly paid
• 14 Days PTO + Public Holidays - Real time off
• Hybrid Working - 3 days in the office per week in Singapore

What You’ll Do

• Develop video concepts for user acquisition campaigns tailored to various markets, demographics, therapeutic areas and Elfie features, ensuring app awareness and engagement with cultural appropriateness.

• Design and produce finalized assets for multiple channels, adhering to brand guidelines, healthcare industry standards, and local market nuances.

• Collaborate closely with cross-functional teams to create effective visual solutions. Collaborate with UX/UI designers to ensure marketing video assets and other creatives align with the app's interface and overall user experience.

• Conduct A/B testing on creatives and concepts, analyze performance metrics, and stay informed about industry trends.

• Create video and other assets for various platforms, adapting styles and formats to suit different audience preferences, therapeutic area vitals and technical requirements.

• Participate in regular team meetings and campaign performance reviews, presenting asset creation concepts and rationales to stakeholders and incorporating feedback into final designs.

What You’ll Need

• Minimum 5 years of proven experience in video content and graphic design production, with a strong portfolio showcasing previous work, including promotional videos, ads, and visual assets.

• Proficiency in design software such as Final Cut Pro, Adobe Creative Suite (After Effects, Premiere Pro, InDesign, Illustrator, Photoshop), Figma and relevant 2D/3D software. Strong knowledge of motion graphics and animation.

• Creativity and Innovation: Strong creative skills with the ability to generate original ideas and translate concepts into visually appealing videos and designs that resonate with target audiences.

• Collaboration and Communication: Excellent communication skills and the ability to work collaboratively with user growth team, content creators, and stakeholders to achieve project goals.

• Attention to Detail: Strong attention to detail, ensuring that all content is polished, on-brand, and free from errors.

Why Join Elfie?

We're a global start-up that is mission-led, and fiercely product-driven.

We're building something that improves lives - and we're doing it with a culture of trust, freedom, and high performance.

About Elfie

Elfie is the first completely free, gamified mobile app that rewards users for managing their health. Our goal? To become the world’s largest self-reported medical record platform — across all therapeutic areas.

We operate in 10+ countries today, with plans to expand into 15 by the end of 2025.

Try Elfie for yourself by downloading it on App Store or Google Play

What Now?

Apply today for immediate consideration! Got someone in mind? We offer a referral reward if your recommendation is hired. Contact Talent Acquisition for more info.