Travel E-Commerce Sales & Marketing Manager

AIR SINO-EURO ASSOCIATES TRAVEL PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading travel company is seeking an E-commerce Manager to drive online sales and marketing initiatives. This role involves formulating strategies, managing campaigns, and ensuring compliance with e-commerce regulations, while collaborating with various teams to enhance customer engagement. Ideal candidates will have proven experience in e-commerce within the travel sector.

Qualifications

• Minimum of 3 years in e-commerce management or a similar role.
• Experience with digital marketing strategies and platforms.

Responsibilities

• Implement e-commerce strategies and manage online leads.
• Oversee digital marketing campaigns, including SEO and SEM.
• Analyze performance metrics for continuous improvement.

Skills

Project Management

Problem-Solving

E-commerce Knowledge

Tools

Shopify

Magento

WooCommerce

Job description

Responsibilities:

• Formulate and implement e-commerce strategies, evaluate new distribution opportunities, and manage online enquiry sales leads from website and social ads.
• Collaborate with Product Planners, Creatives, Content, and Marketing & Analytics specialists to set up and promote new key products and destinations across digital Omni-Channels.
• Manage own Travel Agent’s website & CRM, digital marketing, and search and social media campaigns to ensure consistent and effective online engagement with potential and existing customers.
• Oversee digital marketing campaigns, including SEO, SEM, email marketing, and paid advertising to increase traffic and sales.
• Identify opportunities for campaigns and distribution channels to boost sales.
• Monitor and analyze key performance metrics, providing insights and recommendations for continuous improvement.
• Stay updated with industry trends and competitor activities to maintain a competitive edge.
• Lead and manage e-commerce partnerships, marketplaces, and third-party integrations.
• Ensure compliance with data privacy, security, and e-commerce regulations.

Requirements:

• Minimum of 3 years of experience in e-commerce management, hospitality, travel, or a similar role.
• Knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing strategies.
• Excellent project management and problem-solving skills.
• Knowledge of Travel Agent or Tourism Trade Systems, OB Data, TMS, or familiarity with OTAs portals is a strong advantage.