TikTok LIVE - User Product Manager - LIVE Entrance

TikTok Pte. Ltd.; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A leading social media platform in Singapore is looking for a Product Manager for TikTok LIVE. You will be responsible for optimizing features and enhancing user engagement within the platform. The ideal candidate has a Bachelor's degree and over 3 years of product management experience. Strong analytical skills and experience in user-side management are essential. This position offers a dynamic environment and opportunities for innovation.

Qualifications

• 3+ years of experience in user-side product management.
• Strong logical thinking and excellent product design skills.
• Demonstrated project management abilities under pressure.

Responsibilities

• Build and optimize TikTok LIVE streaming features and strategies.
• Design user behaviors and scene functions for LIVE interactions.
• Enhance engagement and build relationships between hosts and fans.

Skills

Product management

Data analysis

User insight

Cross-team collaboration

Education

Bachelor's degree or above

Job description

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why join us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

About the team

Livestream Team is committed to creating real-time interactive scenes, As a new form of content, livestream creates value for all parties in the ecology. Livestream provides users with a unique consumption experience and further generalizes content. It is also a new way of employment to provide more direct fan interaction and deepen relationships with creators; It provides healthy and objective revenue to the platform and promotes content exclusivity. It also serves as a "new infrastructure" for the expansion of ecological boundaries.

Responsibilities:

- Responsible for building and optimizing TikTok LIVE streaming entrances and new scenarios. This includes, but is not limited to, improving features and strategies for LIVE preview cards, skylights, search, sharing, etc., while identifying new opportunities to enhance users’ viewing experience and increase LIVE penetration and watch duration.

- From in-app scenarios such as LIVE, social, and short videos, focusing on users, designing the behavior and scene functions of viewers LIVE watching, and helping viewers discover LIVE interests, actively explore, and build relationships;

- Responsible for cultivating active viewing habits, building relationships between hosts and fans, and enhancing engagement. Through the growth of high value relationship scale, the amplification of long-term relationship value, and ultimately leads to the growth of core metrics of LIVE , enhancing the long-term ceiling value of LIVE format.

Qualifications

Minimum Qualifications:

- Bachelor's degree or above, with 3 years or more experience in user-side product management, including experience in platform and strategic product backgrounds, with a preference for experience in traffic strategy and creator strategy, possess both product feature design and strategic capabilities.

- Possess excellent product design and business understanding skills. Capable of identifying and driving solutions to problems through data or processes.

- Strong logical thinking skills, strong user insight, able to effectively communicate key issues in cross-team collaborations and drive implementation.

- Demonstrated project management and ability to handle pressure. Capable of understanding various stakeholders' needs and integrating resources to achieve cross-department cooperation.

Preferred Qualifications:

- Enthusiasm for content products.

- Bonus: working experience in LIVE or other content product is preferred.