Studio Manager

Yoga Movement Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

An established industry player in fitness and wellness is seeking a dynamic Studio Manager to lead their team and enhance client experiences. In this pivotal role, you will drive sales growth, manage studio operations, and foster a vibrant community atmosphere. Your leadership will inspire a dedicated team while ensuring that every client feels a sense of belonging. With a focus on data-driven insights and innovative marketing strategies, you will elevate the studio's presence and profitability. This is an exciting opportunity to make a meaningful impact in a thriving environment where fitness meets community.

Qualifications

• Proven experience in a customer-facing role within fitness or wellness.
• Strong leadership and management skills are essential.

Responsibilities

• Drive sales performance and optimize studio profitability.
• Ensure exceptional client experiences and community engagement.

Skills

Customer-facing experience

Leadership skills

Passion for fitness

Data analysis

Resourcefulness

Communication skills

Job description

THE JOB IN A NUTSHELL:

As Studio Manager, you’ll run the show—from hitting sales targets and keeping the studio vibes high, to making sure every class, client, and teammate feels like part of something bigger. You’ll lead with heart, hustle with intention, and turn your studio into a space people don’t just visit—they belong to.

Performance and Planning (40%)

Sales Growth: Drive outstanding sales performance at your designated studio by leveraging team training, personal sales efforts, and the creation of innovative, studio-specific promotions and partnerships.

Attendance and Revenue: Strategize attendance-driving incentives for clients that maintain a healthy per-class rate (PCR) range, as determined by the Finance Team, to optimize revenue. Ensure a consistent volume and quality of classes are being conducted to meet or exceed targets and forecasts, aligning with business objectives and client expectations.

Localised Marketing: Amplify and drive studio wide marketing campaigns, alongside ideation and execution of studio specific promotions and activations

Data-Driven Insights: Partner with the Business Operations Manager to align on monthly and quarterly targets. Analyze attendance and sales data to make informed recommendations on schedule changes in collaboration with the Teacher and Programmes Manager.

Profitability Management: Drive and optimize the studio's P&L performance by ensuring seamless alignment of budgets and targets, while proactively implementing cost control strategies to maximize profitability.

Studio Experience (20%)

Look and feel: Ensure that all studio facilities are impeccably maintained and meet the highest standards of cleanliness and organization, as first impressions are key. Oversee daily housekeeping routines to ensure spaces are tidy, welcoming, and up to brand expectations. Additionally, ensure that all merchandise displays are well-maintained, organized, and presented neatly in their designated areas, enhancing the studio’s overall aesthetic and functionality.

Community Experience: Deliver exceptional client experiences by consistently exceeding expectations through genuine, personalized interactions. Lead by example and ensure the team is thoroughly trained to uphold and execute impeccable community engagement practices at every touchpoint.

Feedback & Ratings: Drive continuous improvement by actively gathering and leveraging client insights. Ensure a steady increase of at least 10 Google reviews per month, maintaining an average rating of 4.8 or higher across all platforms.

Studio Audit: Consistently uphold studio standards, ensuring studio audit scores remain at or above 95%.

Studio Management (20%)

Team Management: Recruit, train, and inspire a stellar team that embodies Move Repeat’s Vision and Values. Ensuring that the Front Desk team is always fully staffed.

Streamline Operations: Oversee service team scheduling, performance management, and daily operations to ensure the studio runs seamlessly.

Studio Maintenance: Address studio upkeep promptly and efficiently, using cost-effective solutions and clear escalation channels for repairs and maintenance with well-defined timelines. Take a proactive, resourceful approach to resolving breakages or maintenance issues, using common sense and practical judgment.

End-of-Month Reporting: Prepare and deliver accurate, comprehensive reports to HQ, including inventory levels, in-studio sales reconciliation, and payroll reconciliation, ensuring clarity and actionable insights.

Studio Community Building (20%)

Events and Activations: Plan and execute in-studio events, workshops, and pop-up classes that engage members and enhance their connection to the brand. Target of 2 activations in studio per month.

Partnerships: Collaborate with like-minded brands to deliver unique and memorable experiences through brand partnerships and events. Working closely with the Brand Elevation Manager to ensure that each partnership remains on brand.

Foster Relationships: Build meaningful connections with clients, team members, and partners by embodying and promoting the brand’s pillars and culture. Create an inclusive and supportive community that reflects the values of Move Repeat, ensuring every interaction strengthens engagement and loyalty.

SKILLS YOU NEED:

• Proven experience in a fitness, wellness, or lifestyle-based customer-facing role

• Strong leadership and people management skills

• Passion for fitness, community, and helping people feel their best

• Data-savvy with an ability to use insights to drive performance

• Resourceful, solution-oriented, and action-driven

• Excellent communication and interpersonal skills