Strategy Intern

twentysix; Singapore; Hybrid; SGD 13,000 - 20,000; Full time

Job summary

VML in Singapore is seeking a Strategy Intern to support our Strategy and Planning team across diverse clients. You will learn market research, competitive analysis, content creation, campaign execution, and brand positioning as part of the strategic process.

Gain hands-on experience with marketing strategy, cross-functional collaboration, and data-driven insights in a hybrid setup with four on-site days per week.

Qualifications

• Currently studying or graduated in Marketing, Advertising, Communications or similar.
• Strong interest in marketing, communications, and strategy.
• Excellent written and verbal communication skills.
• Organised with strong time-management abilities.
• Ability to work in a collaborative, fast-paced environment.
• Willing to commit for 4–6 months; full-time preferred.

Responsibilities

• Market Research & Analysis: assist in gathering data from consumer trends and industry reports.
• Campaign Strategy Support: help develop marketing and communications strategies for clients.
• Content Strategy: contribute to brainstorming and creating social content and campaigns.
• Trend Monitoring: stay updated on marketing and digital trends to provide insights.
• Campaign Reporting & Metrics: help monitor KPIs and prepare internal reports.
• Other duties as assigned.

Skills

Communication skills

Marketing interest

Strategy thinking

Creative thinking

Attention to detail

Initiative

Time management

Education

Marketing/Advertising/Communications degree

Tools

Microsoft Office Suite

Job description

Who We Are

VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.

As a Strategy Intern, you will work closely our Strategy and Planning team to support the development and execution of brand campaigns and strategies. You will be exposed to working with wide array of clientele in various industries while gaining insight into the strategic process of VML. You will get a chance to know various aspects of marketing strategy including market research, competitive analysis, content creation, campaign execution, and brand positioning.

Key Responsibilities:

• Market Research & Analysis: Assist in gathering and analyzing data from various sources (consumer trends, competitor analysis, industry reports) to make informed proposals
• Campaign Strategy Support: Support seniors in the team to develop marketing and communications strategies for various clients and internal
• Content Strategy: Contribute to brainstorming, creating, and curating content ideas for social media, digital campaigns, and other marketing
• Trend Monitoring: Stay up-to-date on the latest marketing, communication, and digital trends to provide fresh insights and innovative
• Campaign Reporting & Metrics: Assist in monitoring performance of marketing campaigns and strategies, analyzing key performance indicators (KPIs), and preparing reports for internal teams or
• Any other reasonable duties, functions or responsibilities assigned to you from time to

What You’ll Learn:

• Development of marketing strategies from start to
• Market research, data analysis, and using insights to guide strategic decision-making.
• Exposure to creative content strategies, digital marketing tools, and cross-channel campaign
• The opportunity to work closely with a multidisciplinary team in the agency Preferred Requirements:
• Currently studying or recently graduated with a Marketing, Advertising, Communications or similar degree
• Strong interest in marketing, communications, and strategy with a desire to learn and grow in the
• Excellent communication skills (both written and verbal) with a knack for crafting clear, compelling
• Excellent organizational, time and self-management
• Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word); familiarity with marketing tools like Google Analytics, social media platforms, or CRM tools is a
• A creative thinker with a problem-solving mindset who is eager to bring fresh ideas to the
• Attention to detail and the ability to juggle multiple tasks in a fast-paced environment
• Strong sense of initiative and ability to work under
• Able to commit for at least 4-6 months (Full-time is preferred)

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.