Strategic Partner Manager - Audience Network

Meta; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

Meta is seeking a Strategic Partner Manager to lead partnerships within the programmatic ads ecosystem and drive publisher adoption of the Audience Network for mobile app developers in the Greater China region.

You will own the full sales cycle, educate publishers on value, negotiate terms, close contracts, and onboard customers, while collaborating with APAC cross-functional teams to accelerate revenue growth and long-term publisher success.

Qualifications

• 8+ years in sales, business development, or product marketing in the mobile ecosystem.
• Experience with Ad tech companies (such as DSPs, SSPs, Ad Networks) and understanding of ad serving tech.
• Deep understanding of the Greater China region mobile app developer ecosystem, with gaming experience.
• Fluency in Mandarin Chinese and English.
• Experience presenting to CXOs and technical teams; strong data storytelling and analytical skills.

Responsibilities

• Own the full new business sales cycle, identifying and approaching top-tier publishers in the Greater China region, educating them on the Audience Network value proposition.
• Negotiate terms, close contracts, and onboard customers onto the Meta Audience Network solution.
• Collaborate with APAC cross-functional teams (Partner Engineering, Gaming Platform Partnerships, Advertiser Sales, local Meta teams) to drive revenue growth and long-term publisher plans.
• Develop and execute customer success plans and create conditions for product adoption.
• Represent Meta Audience Network to publishers and at industry events to drive adoption and growth.
• Provide regular reviews with customers to assess needs and strategic direction, and influence GTM strategies.

Skills

Mandarin & English

Ad tech knowledge

CXO communication

Data storytelling

Stakeholder management

Tools

DSPs/SSPs knowledge

Ad tech platforms

Job description

Meta is seeking a Strategic Partner Manager to lead strategic partnerships within the programmatic ads ecosystem. This role will be responsible for driving publisher adoption of the Audience Network solution for gaming and non-gaming mobile app developers.

Strategic Partner Manager - Audience Network Responsibilities

• The Partner Manager owns the entire new business sales cycle, including identifying and approaching top-tier publishers in the Greater China region, educating them on the overall Meta Publisher Solution value proposition of the Audience Network, negotiating terms, closing contracts, and helping onboard the customer onto the Meta Audience Network solution
• The Audience Network product suite provides real-time advertising technologies for publishers including yield optimization for mobile gaming apps
• The Partner Manager will work closely with the cross-functional teams in APAC, including the Partner Engineering team, the Gaming Platform Partnership team, the Advertiser sales team, local Meta teams in Greater China, and various other cross-functional teams in HQ
• The Partner Manager works with other members of the Audience Network and the leadership team to drive the long-term business plan for the publishers
• The Partner Manager leads and supports revenue strategic account planning for the assigned publishers, develops and executes on customer success plans and creates the necessary conditions for product adoption and growth
• The Partner Manager oversees day-to-day operations with assigned publishers with an eye to delivering an unparalleled service experience
• The Partner Manager provides local thought leadership in the region and represents Meta at various industry conferences, publisher events, and developer forums
• The Partner Manager represents and conveys the Meta Audience Network's value proposition to audiences ranging from CXOs to technical stakeholders, driving adoption, engagement, and growth
• The Partner Manager engages regularly with customers via strategic and operational reviews to evaluate their needs and strategic direction
• The Partner Manager acts in a consultative capacity to influence and educate Publisher sales and marketing teams on go-to-market strategies to achieve their business growth goals
• The Partner Manager aggregates publishers’ feedback from the field back to Meta’s Product team to influence product roadmap development
• The Partner Manager maintains a competent understanding of Meta’s Audience Network products and service offerings, adapts quickly to product changes, and communicates approved content to stakeholders and publishers
• The Partner Manager reports on revenue trends, market feedback, business forecasting, and goals
• The Partner Manager consistently meets monthly and quarterly revenue targets

Minimum Qualifications

• 8+ years of experience in sales, business development, or product marketing in the mobile ecosystem
• Experience with Ad tech technology companies (such as DSPs, SSPs, Ad Networks, In-app measurement platforms) and understanding of ad serving technology, exchanges, DSPs, Video CMSs
• Deep understanding of the GCR mobile app developer ecosystem and competitive monetization solutions, with gaming experience
• Fluency in Mandarin Chinese and English are required as this role will collaborate with external stakeholders whose usual business language is Mandarin Chinese and English
• Experience communicating and presenting to stakeholders at all levels of an organization, including CXOs and technical teams. Competent analytical skills with data storytelling skills

Preferred Qualifications

• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience working in a high-growth, cross-functional environment. Willingness to travel for business up to 30% of the time
• A deep understanding of the mobile and online advertising markets, open to learning new tech, new products, and innovations
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics. Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.