Strategic Marketing Specialist (B2B material science)

-; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading company in Singapore is seeking a strategic marketer to drive market research and innovation projects. This role requires significant experience in strategic marketing, particularly in B2B environments. Candidates should have an MBA and strong leadership skills, ready to lead cross-functional teams and manage global projects, including some travel. Join this dynamic team to develop cutting-edge marketing strategies and tools.

Benefits

AWS (Annual Wage Supplement)

Variable Bonus

Qualifications

• 3+ years experience in strategic marketing or strategy position.
• 5+ years in customer-facing roles.
• Experience in B2B material science considered a plus.

Responsibilities

• Conduct market research to analyze trends and identify growth opportunities.
• Lead projects for market development and commercialization.
• Train and coach on strategic marketing frameworks.

Skills

Strategic thinking

Verbal communication skills

Written communication skills

Influence management

Change management

Education

MBA or equivalent qualification

Tools

Financial modeling

Market analysis frameworks

Job description

Job Summary:

• Basic Salary: $4500 - $6500
• Location: Buona Vista
• Working hours: Monday - Friday (9am - 5.45pm)
• AWS + VB

Job Responsibilities:

1. Market Research

• a. Analyze market trends.
• i. Macro trend assessment
• ii. Competitive analysis
• b. Identify emerging and untapped growth opportunities.
• i. Market segmentation
• c. Prioritize opportunities and make business recommendations.
• i. Targeting
• ii. Positioning

2. Project Management

• a. Lead assigned projects such as market development, new product development, or new business model development.
• b. Lead cross-functional team to commercialize business through stage-gate innovation management process.

3. Competency leadership

• a. Train and coach, the organization on key strategic marketing frameworks and
• methodologies such as:
• i. Market sizing
• ii. Market segmentation
• iii. Financial modeling (NPV, IRR models, break-even analysis)
• iv. Value chain analysis
• v. VOC analysis
• vi. Value proposition development
• vii. Value pricing
• viii. 4P strategy
• b. Develop tools, as needed

Requirements:

• 3+ years' experience in strategic marketing or strategy position.
• Experience in B2B material science company is a plus.
• 5+ years in customer facing position.
• MBA or equivalent degree/qualification.
• Self-driven and effective in change management.
• Strong strategic thinking.
• Strong verbal and written communication skills in global English.
• Strong track record of influence management.
• Proven project management leadership skills.
• Effective in virtual global team leadership (across Americas, Europe, and Asia Pacific).
• Travel expectation: 20-40% including international travel.

Applicants who possess relevant experience for the above responsibilities are most welcome to apply. If you do not possess the above experience, your application will still be considered on individual merits and you may be contacted for other opportunities.

Please submit your updated resume in MS Words format by using the APPLY NOW BUTTON,

By submitting your personal data and/or resume, you give consent to collection, use and disclosure of your personal data and/or resume by the company (or its agent) for the purpose of the processing and administration by the company relating to this job application.

**We regret to inform that only shortlisted candidates would be notified.

Foo Kai Jing (Fiona)
Registration Number: R2199329
EA License No: 06C2859 (MCI Career Services Pte Ltd)