Strategic Marketing Specialist [ B2B ] 6154

THE SUPREME HR ADVISORY PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

Une entreprise mondiale leader en science des matériaux recherche un spécialiste du marketing stratégique pour la région Asie-Pacifique. Ce poste clé nécessite des compétences en analyse de marché, gestion de projet et leadership, ainsi qu'un minimum de 3 ans d'expérience pertinente. Situé dans le siège régional à Singapour, le candidat idéal travaillera en étroite collaboration avec des équipes globales pour stimuler la croissance et le développement de produits. Une formation solide en MBA est exigée.

Qualifications

• 3+ années d'expérience en marketing stratégique.
• Expérience dans une entreprise B2B en science des matériaux est un plus.
• 5+ années en position orientée client.

Responsibilities

• Analyser les tendances du marché et identifier des opportunités de croissance.
• Diriger des projets de développement de marché et des équipes interfonctionnelles.
• Former et coacher l'organisation sur les cadres clés de marketing stratégique.

Skills

Analyse de marché

Gestion de projet

Leadership en compétences

Modélisation financière

Développement de propositions de valeur

Education

MBA ou équivalent

Job description

Strategic Marketing Specialist

• Work Location: Elementum (near Buona Vista MRT)
• Working hours: 9am-545pm (Mon-Fri)
• Salary: $4500 to $6500

Company is a global material science company with a mission to improve the environment and the quality of life throughout the world with its pioneering technology.

Strategic Marketing Specialist – Asia Pacific is a competency leadership position for B2B strategic marketing, accountable for analyzing the market, identifying growth opportunities, and validating unique value propositions for company PVOH business with initial focus in Southeast Asia and South Asia region. This role will be based in Company Asia Headquarter in Singapore and report to Head of Sales Asia Pacific, as well as receive functional guidance from Head of Global Marketing &Sales.

Responsibilities

1. Market Research

a. Analyze market trends.

i. Macro trend assessment

ii. Competitive analysis

b. Identify emerging and untapped growth opportunities.

i. Market segmentation

c. Prioritize opportunities and make business recommendations.

i. Targeting

ii. Positioning

2. Project Management

a. Lead assigned projects such as market development, new productdevelopment, or new business model development.

b. Lead cross-functional team to commercialize business through stage-gate

innovation management process

3. Competency leadership

a. Train and coach, the organization on key strategic marketing frameworks and

methodologies such as:

i. Market sizing

ii. Market segmentation

iii. Financial modeling (NPV, IRR models, break-even analysis)

iv. Value chain analysis

v. VOC analysis

vi. Value proposition development

vii. Value pricing

viii. 4P strategy

b. Develop tools, as needed.

c. Effective in virtual global team leadership (across Americas, Europe, and Asia Pacific)

Requirements:

• 3+ years’ experience in strategic marketing or strategy position.
• Experience in B2B material science company is a plus.
• 5+ years in customer facing position.
• MBA or equivalent degree/qualification.

Lee Wan Ling | Reg No: R23116154

THE SUPREME HR ADVISORY PTE LTD | EA No: 14C7279