Social Media Specialist

Coinup Pte. Ltd.; Singapore; On-site; USD 30,000 - 60,000; Full time

Job summary

An innovative company is on the lookout for a talented Social Media Specialist to enhance its brand presence across various platforms. In this full-time role, you'll develop and implement engaging social media strategies, manage channels like Facebook and Instagram, and collaborate with the marketing team to align activities with broader objectives. If you have a passion for social media and a knack for creating compelling content, this opportunity is perfect for you. Join a dynamic team and make a significant impact in the digital landscape!

Qualifications

• 1+ years of experience in social media marketing with proven results.
• Strong creative skills and ability to develop engaging content.

Responsibilities

• Manage and optimize social media channels including Facebook and Instagram.
• Create compelling content to drive audience engagement.

Skills

Social Media Marketing

Content Creation

Data Analysis

Copywriting

Social Media Management Tools

Tools

Hootsuite

Sprout Social

Agorapulse

Job description

About the role

Coinup Pte. Ltd. is seeking an experienced Social Media Specialist to join our dynamic marketing team. As a Social Media Specialist, you will be responsible for developing and executing engaging social media strategies to help grow our brand presence and reach across key social platforms. This is a full-time role based in the Central Region.

Description:

• Managing and optimizing the company's social media channels, including Facebook, Instagram, LinkedIn and Twitter
• Creating compelling, on-brand content and campaigns to drive audience engagement and growth
• Monitoring and analyzing social media performance, and using insights to continuously improve strategies
• Collaborating with the broader marketing team to align social media activities with overall marketing objectives
• Staying up-to-date with the latest social media trends, best practices and platform updates
• Providing regular reporting on social media performance and recommendations for optimisation

Requirements:

• 1 year of experience in social media marketing, with a proven track record of driving results
• Excellent understanding of the leading social media platforms and how to leverage them effectively
• Strong creative and copywriting skills, with the ability to develop engaging, on-brand content
• Data-driven mindset, with the ability to interpret analytics and use insights to inform strategy
• Familiarity with social media management tools such as Hootsuite, Sprout Social or Agorapulse
• Passionate about the evolving digital landscape and keeping up with the latest social media trends