Social Media Sales & Marketing Executive (Indoor)

PG STORAGE SYSTEMS PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A leading storage solutions company in Singapore is seeking a Digital Marketing Specialist to enhance their online presence and generate leads. The role involves implementing online marketing strategies, managing social media content, and analyzing campaign performance. Ideal candidates should hold a relevant degree and possess experience in digital marketing, with strong creative skills. Bilingual individuals are preferred.

Qualifications

• Relevant working experience in Copywriting or Social Media ideally in F&B/FMCG/Retail sectors.
• Able to work well under pressure and meet tight deadlines.
• Experience in data mining and analyzing social media trends.

Responsibilities

• Implement online and digital marketing to generate leads.
• Develop and manage digital marketing content for various platforms.
• Engage audience and monitor campaign performance.

Skills

Digital marketing

Social media management

Copywriting

Creativity

Consumer behavior understanding

Bilingual (English and Chinese)

Education

Diploma/ITE/Degree in Digital Marketing or relevant disciplines

Tools

Google Analytics

Social media software

Adobe Photoshop

Premiere Pro

Job description

Responsibilities

• Implement online and digital marketing using SEM, email, content marketing, Facebook ads etc. to generate leads across all online platforms
• Develop and manage social media and digital marketing content for social media, company website, in-house app etc
• Build and manage the company’s social media profile and presence
• Engage audience with various kinds of photography or video-based content for marketing purposes and brand awareness
• Manage and respond to social media audience on various platforms
• Analyze social media trends and explore new ways to engage and identify new social networks
• Assist with planning and executing of marketing campaigns
• Monitor progress of campaigns using various metrics and submit reports of performance
• Work with internal and external vendors whenever required
• Provide administrative support and other ad-hoc duties as assigned
• Assist in tracking of marketing campaign performance and prepare reports for submission
• Provide data mining support
• Plan and implement advertising and promotional campaigns
• Assist in monitoring of Advertising and Promotional spend
• Assist in store marketing activities
• Support in managing the PR issues on social media platform. (customer’s feedback and comments)
• Closing of sales via online platforms

Qualifications

• At least Diploma/ITE/Degree in Digital Marketing, Mass Communications or other relevant disciplines
• Relevant working experience in Copywriting or Social Media platform, ideally within F&B/FMCG/Retail sectors
• Highly creative and with attention to details
• Has a good understanding of consumer behaviour and trends
• A hands-on and result-oriented person
• Able to work well under pressure and tight deadlines
• Experience in Google Analytics and digital media optimization
• Proficient in social media software and graphic design software (e.g. Adobe Photoshop and Indesign)
• Proficient in video and filming and editing software (e.g. Premiere Pro)
• Social media savvy
• Creativity and commercial awareness
• Ability to multitask in a fast-paced environment
• Bilingualism is preferred (English and Chinese) to liaise with Chinese speaking associate