SOCIAL MEDIA MANAGER

eque pte. ltd.; Singapore; On-site; SGD 40,000 - 72,000; Full time

Job summary

eque pte. ltd. in Singapore is seeking a proactive Social Media Executive to drive brand awareness and audience growth across Instagram, Facebook, TikTok and LinkedIn. You will oversee daily content creation, scheduling, and publishing, ensuring brand alignment with campaigns.

You will monitor performance metrics, prepare reports, mentor juniors, and stay ahead of trends to maximize engagement and conversions.

Qualifications

• Diploma or higher is required for applicants.
• Strong communication and people skills are essential.
• Ability to engage with candidates and clients professionally.

Responsibilities

• Develop and implement social media strategies across platforms to grow brand awareness and engagement.
• Oversee daily content creation, scheduling and publishing on Instagram, Facebook, TikTok and LinkedIn.
• Monitor performance metrics and prepare weekly/monthly reports with insights.
• Lead community management: engage followers, respond to comments, build relationships.
• Collaborate with marketing, design and content teams to stay on-brand and aligned.
• Plan and execute paid campaigns including Meta Ads to drive reach and conversions.
• Stay ahead of trends, platform updates and competitors to keep strategies fresh.
• Mentor junior team members to maintain quality across channels.

Skills

Communication

Interpersonal skills

People-oriented

Proactive

Social media strategy

Team leadership

Education

Diploma or above

Tools

Instagram

Facebook

TikTok

LinkedIn

Meta Ads

Job description

Working Hours: 10am to 6pm (Monday to Friday)

Key Responsibilities

• Develop and implement social media strategies that drive brand awareness, engagement, and audience growth across all platforms
• Manage and oversee daily content creation, scheduling, and publishing across Instagram, Facebook, TikTok, and LinkedIn
• Monitor social media performance metrics and prepare weekly and monthly reports with actionable insights and recommendations
• Lead community management efforts by engaging with followers, responding to comments, and building meaningful online relationships
• Collaborate with marketing, design, and content teams to ensure all social media content is on‑brand and strategically aligned
• Plan and execute paid social media campaigns including Meta Ads and sponsored content to drive reach and conversions
• Stay ahead of social media trends, platform updates, and competitor activities to keep strategies fresh and effective
• Oversee and mentor junior social media team members to maintain consistent quality and output across all channels

Requirements

• Minimum Diploma and above
• People-oriented with strong communication and interpersonal skills
• Confident, proactive, and motivated by achieving results
• Comfortable engaging with both candidates and clients professionally

EA License Number: 22C1278