Social Media Executive

Digital; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading digital marketing firm in Singapore is seeking a creative Social Media Executive to enhance its corporate presence on platforms like LinkedIn and Facebook. The ideal candidate should have over 3 years of social media experience, specifically in managing B2B campaigns on LinkedIn, along with strong content creation skills. This role is a 6-month maternity cover and involves engaging with audiences and analyzing performance metrics.

Qualifications

• At least 3 years of hands-on social media experience.
• Proven expertise in LinkedIn content management for B2B.
• Strong content creation skills including copywriting.

Responsibilities

• Manage day-to-day content across LinkedIn, Facebook, and Instagram.
• Create, schedule, and publish posts in alignment with corporate branding.
• Track, analyze, and report on LinkedIn performance.

Skills

LinkedIn campaign management

Content creation

B2B audience engagement

Analytical skills

Adobe/Canva for visuals

Tools

Hootsuite

Meta Business Suite

LinkedIn Campaign Manager

Job description

Hire Digital is seeking a creative and proactiveSocial Media Executive (6-month Maternity Cover)to join our team. This role is responsible for driving our corporate presence across LinkedIn (priority), Facebook, and Instagram, ensuring consistent, professional, and engaging content aligned with our global guidelines.

The ideal candidate has proven hands-on experience managing LinkedIn campaigns for B2B audiences, with the ability to create compelling content, track performance, and deliver measurable impact.

Responsibilities

• Manage day-to-day content across LinkedIn, Facebook, and Instagram, prioritizing LinkedIn for B2B brand awareness and engagement.
• Create, schedule, and publish posts in alignment with corporate branding and group guidelines.
• Track, analyze, and report on LinkedIn performance (engagement, impressions, lead gen), and recommend improvements.
• Monitor industry and competitor activity on LinkedIn to identify opportunities.
• Respond to comments and engage with audiences in a timely and professional manner.
• Write compelling copy for LinkedIn posts, thought-leadership updates, and product campaigns.
• Develop basic visuals (using Canva/Adobe or similar tools) or coordinate with designers for multimedia content.
• Support the execution of regional/global campaigns, adapting assets for LinkedIn audiences.
• Ensure compliance with corporate brand voice and global digital marketing standards.

Requirements

• At least 3 years of hands-on social media experience, with proven expertise in LinkedIn content management for B2B audiences (campaigns, analytics, reporting).
• Strong content creation skills: copywriting essential; design/visual skills a plus.
• Experience working in a regional or global MNC environment preferred.
• Familiarity with social media management tools (e.g. Hootsuite, Meta Business Suite, LinkedIn Campaign Manager).
• Proactive, detail-oriented, and collaborative with excellent communication skills.