Social Media Executive

OCML SINGAPORE PTE. LTD.; Singapore; On-site; SGD 36,000 - 58,000; Full time

Job summary

OCML SINGAPORE PTE. LTD. is seeking a Creative Social Media Content Specialist to manage content across multiple brands. You will plan, write captions, design visuals with Canva, and coordinate photoshoots to support marketing initiatives.

The role requires strong copywriting, platform familiarity (Instagram, TikTok, Facebook), and the ability to juggle multiple projects while meeting deadlines. On-site work at Northstar @ AMK, Singapore, 9:00–18:00.

Qualifications

• Experience in social media management or content creation.
• Ability to craft engaging captions aligned with brand voice.
• Familiarity with Instagram, TikTok and Facebook.
• Willingness to learn new skills and adapt to trends.

Responsibilities

• Manage the company’s social media platforms, including Instagram, TikTok and Facebook.
• Develop and manage monthly content calendars to ensure consistent and timely publishing.
• Conceptualise creative content ideas, prepare content briefs and write captions in line with brand identity and marketing objectives.
• Design visually appealing social media posts and promotional materials using Canva.
• Coordinate photoshoots and video production with in-house photographer/videographer.
• Perform basic videography and video editing for short-form content when required.
• Develop and coordinate promotional content for events and brand collaborations.
• Monitor engagement and audience interactions, track performance and identify growth opportunities.
• Provide on-site support for company events and activities; assist with admin tasks.

Skills

Copywriting

Social media strategy

Time management

Project coordination

Creative thinking

Brand coordination

Education

Bachelor’s degree or equivalent

Tools

Canva

Job description

Working Location: Northstar @ AMK, Singapore

Working Days: Monday to Friday

Working Hours: 9:00 AM - 6:00 PM

Work Week: 5 Days Work Week

Annual Leave: 12 Days Onwards

Job Summary

Responsible for creating, managing and coordinating social media content across multiple brands to strengthen brand presence, increase audience engagement and support marketing initiatives.

Responsibilities

• Manage the company's social media platforms, including Instagram, TikTok and Facebook.
• Develop and manage monthly content calendars to ensure consistent and timely publishing.
• Conceptualise creative content ideas, prepare content briefs and write engaging captions in line with each brand's identity and marketing objectives.
• Design visually appealing social media posts, promotional materials and event announcements using Canva.
• Liaise with the in-house photographer/videographer to coordinate photoshoots and video production, providing creative direction and references where necessary.
• Perform basic videography and video editing for short-form content when required.
• Develop and coordinate promotional content for events, pop-ups and brand collaborations.
• Monitor social media engagement and audience interactions, including comments and messages.
• Track content performance and identify opportunities to improve reach, engagement and overall social media presence.
• Keep up with current social media trends, market developments and competitor activities to identify new content ideas and marketing opportunities.
• Provide on-site and operational support for company events, projects and activities when required.
• Assist with administrative duties and day-to-day operational tasks.
• Support cross-functional teams on various initiatives and special projects.
• Undertake other ad-hoc duties and responsibilities as assigned by management.

Required Competencies & Skills

• Proficiency in Canva for social media design and content creation.
• Good copywrite skills and an eye for visual aesthetics.
• Familiarity with Instagram, TikTok, Facebook and other social media platforms.
• Strong organisational and time management skills.
• Ability to manage multiple brands and projects simultaneously.
• Creative, adaptable and willing to learn new skills.

Preferred Competencies & Qualifications

• Experience in social media management, digital marketing or content creation.
• Ability to create animations and motion graphics for short-form videos.