Cricut Asia is seeking a Marketing Intern to support the growth of its brand and community in Singapore. Working closely with the Regional Marketing team for Singapore and Malaysia, the intern will manage day-to-day social media activities, produce short-form content and support the execution of influencer and creator partnerships. This is a hands-on role offering direct exposure to end-to-end digital marketing operations.
- Location: Singapore (hybrid, with in-person shoots and events)
- Duration: 6 months, full-time (part-time considered for final-year students)
- Start: Immediate
- Reports to: Regional Marketing Manager, Cricut Asia
Key Responsibilities
Social Media Management
- Plan, schedule and publish content across Cricut Singapore's TikTok, Instagram and YouTube Shorts channels in line with the monthly content calendar
- Manage and moderate the Cricut Singapore Telegram and Facebook communities, driving engagement through updates, polls and challenges
- Monitor and report on weekly performance metrics, including reach, engagement, follower growth and TikTok Shop conversions, with recommendations for optimisation
Content Creation
- Conceptualise, film and edit short-form video content
- Support livestreams, in-store demonstrations and workshops, including on-site content capture
Influencer and Creator Partnerships
- Identify, evaluate and manage creators and campaign performance
- Coordinate creator outreach, product seeding, campaign briefs and content timelines
- Review creator deliverables for alignment with campaign briefs and brand guidelines prior to publication
Requirements
- Currently pursuing, or recently graduated with, a diploma or degree in Marketing, Communications, Media, Design or a related discipline
- Strong working knowledge of TikTok and Instagram, including current trends, content formats and platform best practices
- Proficiency in video production and editing using CapCut or equivalent tools
- Excellent written English, with an understanding of tone and language that resonates with Singapore audiences
- Strong organisational skills, attention to detail and the ability to manage multiple deadlines
- Eligible to undertake an internship in Singapore
Preferred
- A portfolio of content created for personal, academic or professional accounts
- Familiarity with Cricut, Canva, Adobe Express, Photoshop and Capcut
- Prior experience in influencer coordination, community management or TikTok operations
What We Offer
- Practical, end-to-end experience across social media, content production, community management and social commerce
- The opportunity to build a professional portfolio of published content and campaign results