SEO Specialist (Listed Property Developer)

PEOPLE PROFILERS PTE. LTD.; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

PEOPLE PROFILERS PTE. LTD. in Singapore seeks an experienced SEO and digital marketing specialist to drive organic growth across markets.

Plan and execute campaigns, leverage AI tools for keyword research and content performance, analyse data, and collaborate with content teams to align assets with SEO best practices. This role requires strong analytics, cross‑market coordination, and a proactive, results‑driven mindset to support business objectives.

Qualifications

• Proven SEO, digital marketing, or performance marketing with measurable results.
• Strong understanding of SEO tools, analytics platforms, and AI marketing solutions.
• Analytical mindset with ability to translate data into action.
• Experience managing campaigns across multiple markets/regions.

Responsibilities

• Develop and execute SEO initiatives to improve visibility and traffic.
• Plan, manage, and optimise digital campaigns across online channels.
• Leverage AI-powered tools to enhance keyword research and insights.
• Analyse website traffic and campaign performance for continuous improvement.
• Collaborate with content and marketing teams to align assets with SEO best practices.
• Support market-specific digital activities across multiple countries.
• Track industry trends and algorithm updates to maintain a competitive edge.

Skills

SEO Strategy

Digital Marketing

Analytics

AI Tools

Cross-market

Tools

Google Analytics

SEMrush

Ahrefs

AI Tools

Job description

Responsibilities

• Develop and execute SEO initiatives to improve website visibility, search rankings, and organic traffic growth.
• Plan, manage, and optimise digital marketing campaigns across various online channels, including social media, email marketing, and paid media.
• Leverage AI-powered tools and technologies to enhance keyword research, content performance, campaign effectiveness, and marketing insights.
• Analyse website traffic, campaign performance, and user behaviour to identify opportunities for continuous improvement.
• Work closely with content and marketing teams to ensure digital assets are aligned with SEO best practices and audience engagement goals.
• Support market-specific digital marketing activities across multiple countries, adapting strategies to suit local audiences and business objectives.
• Track industry developments, search engine algorithm updates, and emerging digital trends to maintain a competitive advantage.
• Collaborate with cross-functional stakeholders to ensure digital marketing initiatives support overall business growth and brand objectives.

Requirements

• Proven experience in SEO, digital marketing, or performance marketing with a track record of delivering measurable results.
• Strong understanding of SEO tools, web analytics platforms, and AI-driven marketing solutions.
• Excellent analytical, problem-solving, and communication skills with the ability to interpret data and translate insights into action.
• Comfortable working in a fast-paced environment and managing campaigns across multiple markets or regions.
• Prior exposure to property, real estate, investment holding, or related industries will be advantageous.