Senior UX Content Architect

PERSOL SINGAPORE PTE. LTD.; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

PERSOL Singapore Pte. Ltd. is seeking a senior Content Designer to craft clear UX content for apps, websites, emails and chat interfaces.

You will shape the brand voice, test content with users, and ensure accessibility across platforms. You will work with design systems, metadata, and CMS to enable reuse and measurable content impact, collaborating closely with product and engineering teams to improve user outcomes.

Qualifications

• Bachelor's degree in English, Communications, Journalism, Linguistics, Design, or related discipline.
• 5+ years of experience in content design, UX writing, or content strategy.
• Strong portfolio showing impact on user experience and measurable outcomes.
• Excellent writing and editing skills, with clarity and conciseness.
• Evidence-based decision-making related to content development and testing.
• Experience with structured and modular content, CMS, and metadata.
• Proficiency in designing for conversational and AI-assisted experiences.
• Ability to communicate complex information clearly while adhering to regulatory constraints.

Responsibilities

• Plan, design, and write content for digital formats including apps, websites, emails, and chat interfaces.
• Craft effective UX content that guides customers through critical digital tasks.
• Conduct content research to understand user needs and language, and test content comprehension.
• Apply and evolve the brand voice, tailoring tone based on customer contexts.
• Improve content governance and patterns within the design system for quality and consistency.
• Structure content for reuse and discoverability across platforms using metadata and controlled terminology.
• Design accessible content that works effectively with assistive technologies.
• Monitor and enhance content performance post-launch using relevant metrics.

Skills

UX writing

Content design

Content strategy

Structured content

CMS

Metadata

Figma

Conversational design

AI-assisted experiences

Education

Bachelor's degree (English/Communications/Linguistics/Design)

Tools

Figma

Content Management System (CMS)

Job description

PERSOL Singapore Pte. Ltd. is seeking a senior Content Designer to craft clear UX content for apps, websites, emails and chat interfaces.

You will shape the brand voice, test content with users, and ensure accessibility across platforms. You will work with design systems, metadata, and CMS to enable reuse and measurable content impact, collaborating closely with product and engineering teams to improve user outcomes.