Senior Product Insights Manager

Dyson GmbH; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Dyson Singapore Technology Centre seeks a senior Quality Manager to lead Delivery PAS, translating customer insights into robust product attributes and governance. You will supervise Product Insights Engineers and partner with Engineering, Product Development, Commercial, Customer Service and Quality to ensure customer needs steer development and validation throughout the lifecycle.

You will shape future opportunities by aligning roadmaps with market insights, building a culture of

Qualifications

• Extensive experience in product development, quality, systems engineering or consumer insights.
• Proven leadership of technical or multidisciplinary teams.
• Strong ability to translate customer insights into requirements.
• Experience influencing senior stakeholders and portfolio decisions.
• Analytical, problem-solving and decision-making skills.
• Experience across full product lifecycle from discovery to in-market optimization.
• Excellent leadership, coaching and stakeholder management.

Responsibilities

• Lead and develop the PAS team within Delivery.
• Build capability across insight generation, product definition, validation and governance.
• Establish and improve PAS frameworks, methodologies and ways of working.
• Foster a customer-focused culture built on evidence-based decisions.
• Champion the Voice of the Customer across categories and programmes.
• Ensure customer research, VoC data, and market insights inform decisions.
• Identify emerging customer needs and market opportunities.
• Drive alignment around customer value across cross-functional teams.
• Translate customer needs into product attributes, requirements and targets.
• Drive attribute management, target setting and requirement cascading.
• Influence product decisions to maximise customer value and satisfaction.
• Keep customer outcomes central throughout the development lifecycle.
• Establish governance processes protecting customers and ensuring readiness.
• Provide independent assessment of customer satisfaction risks.
• Ensure decisions are supported by evidence and validation.
• Challenge decisions where outcomes may be compromised.
• Drive learning from in-market performance into future improvements.
• Sponsor investigations into unmet customer needs and opportunities.
• Support creation of new projects and programmes within Delivery.
• Influence roadmaps and strategies through customer-led recommendations.

Skills

Voice of the Customer

Leadership

Stakeholder management

Analytics

Product development

Education

Bachelor's degree in Engineering

Job description

Salary : Competitive Job Family : Engineering Compliance and Quality Assurance Location : Singapore - Technology Centre

About us

Product Attributes & Satisfaction Team (PAS) exists to define, protect and enhance customer satisfaction throughout the product lifecycle. Through customer insight, product definition, analytics, validation and governance, PAS drive products to be built around genuine customer needs, deliver differentiated experiences, and continuously improve customer satisfaction.

About the role

Product Attributes & Satisfaction (PAS) exists to define, protect and enhance customer satisfaction throughout the product lifecycle.

As Senior Quality Manager, you will lead the Delivery PAS team and be accountable for ensuring customer needs are translated into successful products, compelling experiences and high levels of customer satisfaction. The function combines customer insight, product definition, analytics, validation and governance to influence what products Dyson develops, how they are defined, and how they are validated before launch and throughout their lifecycle.

You will lead a team of Product Insights Engineers and act as the senior Voice of the Customer across Delivery. Working across Engineering, Product Development, Commercial, Customer Service and Quality functions, you will ensure products are built around genuine customer needs, supported by robust evidence and governed through robust customer-centred decision making.

In addition to protecting and enhancing existing products, you will help identify and shape future opportunities, ensuring customer and market insights inform product roadmaps, programme creation and strategic development decisions.

Functional Leadership

• Lead and develop the Product Attributes & Satisfaction team within Delivery.
• Build capability across insight generation, product definition, validation and governance.
• Establish and continuously improve PAS frameworks, methodologies and ways of working.
• Foster a customer-focused culture built on evidence-based decision making.

Customer Insight & Product Strategy

• Champion the Voice of the Customer across categories and programmes.
• Ensure customer research, VoC data, market intelligence and product performance insights inform decision-making.
• Identify emerging customer needs, satisfaction drivers and market opportunities.
• Drive alignment around customer value across cross-functional teams.

Product Definition & Satisfaction

• Ensure customer needs are translated into product attributes, requirements and performance targets.
• Drive robust attribute management, target setting and requirement cascading practices.
• Influence product decisions to maximise customer value, differentiation and satisfaction.
• Ensure customer outcomes remain central throughout the development lifecycle.

Governance & Product Readiness

• Establish governance processes that protect customers and ensure products deliver intended experiences.
• Provide independent assessment of customer satisfaction risks and programme readiness.
• Ensure decisions are supported by robust evidence and validation.
• Challenge decisions where customer outcomes may be compromised.

Product Enhancement & Opportunity Development

• Drive learning from in-market performance into future product improvements.
• Sponsor investigations into unmet customer needs and emerging opportunities.
• Support creation of new projects and programmes within Delivery.
• Influence category roadmaps and future product strategies through customer-led recommendations.

About you

You are a strategic and customer-focused leader who combines technical credibility with strong commercial awareness.

You understand how customer needs translate into successful products and can balance customer, technical and business considerations to influence product direction. You are comfortable operating across multiple stakeholders and programmes, providing clear leadership and objective challenge where required.

You are passionate about developing people, improving capability and building a culture of customer-centric decision making.

Previous Skills & Experience

• Significant experience in Product Development, Quality, Systems Engineering, Product Management, Consumer Insight or related disciplines.
• Experience leading technical or multidisciplinary teams.
• Strong understanding of customer insight generation, product definition and validation methodologies.
• Experience translating customer needs into requirements, attributes and performance targets.
• Experience influencing senior stakeholders and product portfolio decisions.
• Strong analytical, problem-solving and decision-making capability.
• Experience across the full product lifecycle from opportunity identification through launch and in-market optimisation.
• Excellent leadership, coaching and stakeholder management skills.

Dyson is an equal opportunity employer.We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.

When James Dyson invented the Ballbarrow he assigned the patent to the company, Kirk-Dyson, and not in his own name. Big mistake. After leaving the company, he had no rights to the invention he had laboured over and they sold his invention to another company. But all was not lost. He learnt some valuable lessons for the future - creativity is a rare commodity and the importance of protecting an idea.