Senior PR & Influencer Manager - APAC

Huda Beauty; Singapore; On-site; SGD 70,000 - 100,000; Full time

Job summary

A dynamic beauty brand in Singapore is seeking a talented Senior Influencer & PR Manager to develop PR strategies and maintain relationships with influencers in the Asia Pacific region. The ideal candidate will have over 6 years of experience in PR/influencer marketing, strong analytical skills, and the ability to multitask. This role offers benefits like premium medical coverage and employee discounts on products.

Benefits

Monthly “Self Love Days”

Premium Medical/Dental/Vision coverage

Monthly coaching sessions

Employee discounts

Quarterly product gifting

Qualifications

• 6+ years of PR/Influencer marketing experience (preferably beauty and/or luxury)
• Fluent in English
• Experience using influencer reporting platforms
• Exceptional relationship-builder both internally and externally
• Self-starter with multitasking abilities

Responsibilities

• Develop strategies and exceptional Influencer & PR plans
• Create and maintain relationships with Asia Pacific Influencers and Press
• Contribute to regional Influencer events and logistics
• Work closely with marketing for innovative launch activity
• Create reports for senior management team

Skills

PR/Influencer marketing experience

Relationship-building

Analytical skills

Creativity

Multitasking

Education

Bachelor's degree in marketing

Tools

Tribe Dynamics

TRAACKR

Excel

Job description

Who We Are

At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!

Summary

We are looking for a talented Senior Influencer & PR Manager to join us in a dynamic role which requires a combination of strong analytical and data processing experience, an eye for detail, ability to multi task a dynamic range of tasks, excellent inter-personal skills, creativity, plus a strong understanding of market trends & being familiar with Influencers both globally and specifically in the Asia Pacific region as this will be a core focus of the role. This role will be creating strong relationships with our influencer base in the APAC region.

Essential Duties and Responsibilities

• Develop strategies and exceptional Influencer & PR plans that can be executed regionally, with local nuances, to grow brand awareness of Huda Beauty
• Work with Global to devise and implement strategy for working with mega and micro digital influencers
• Create and maintain relationships with Asia Pacific Influencers and Press, ensuring excellent qualitative and longevity of the relationship with them
• Contribute to the growth of the regional Influencer & PR list and department, with an annual audit of lists
• Contribute to regional Influencer events in terms of events concepts, creation, supplier management, product management & overall logistics
• Working closely with our Asia Pacific retailers to ensure cohesion
• Work closely with marketing to devise and deliver innovative and impactful launch activity for new launches (product or region)
• Promote and respect core brand values and work closely with all departments (global and regional; marketing, social, education, design & supply chain) and partners to deliver integrated campaigns and relevant content
• Creating reports, strategy documents and presentations for the senior management team on a weekly, monthly and quarterly basis

Qualifications

• 6+ years of PR/ Influencer marketing experience (preferably beauty and/or luxury experience)
• Bachelors degree in marketing preferable
• Fluent in English
• Experience using influencer reporting platforms such as Tribe Dynamics/TRAACKR
• Familiar with Influencer trends & the beauty space
• Ability to work in dynamic & fast paced environments
• Exceptional relationship-builder both internally and externally
• Excel proficient
• Self-starter with a strong ability to multitask various projects
• Excellent analytical skills & high interest to learn about new analytics trends
• Resilience, creativity & high level of agility
• Excellent team player

Benefits

• Monthly “Self Love Days” – at company discretion
• Premium Medical/Dental/Vision coverage for employee plus dependents
• Monthly coaching sessions with our in-house Success Coach
• Employee discounts on all Huda Beauty products
• Quarterly product gifting

Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.