Senior PR Executive: Global Campaigns & Growth

Text100 (now Archetype)

Singapore

On-site

SGD 60,000 - 90,000

Full time

4 days ago

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Job summary

Archetype in Singapore seeks a Senior PR Executive to lead strategic communications and drive results for technology and corporate clients. You’ll work with Account Managers, draft media materials, monitor trends, and ensure campaigns align with business goals.

Strong writing and relationship-building are essential for success in a fast-paced agency environment. You will interface with client contacts daily, manage media relations, and help shape campaigns from concept to delivery, while

Qualifications

3–4 years of agency experience in B2B and B2C PR.
Deep experience with B2B and B2C clients in technology and corporate sectors.
Strong project, team and client management, media and influencer relations, and writing.
Self-motivated, collaborative, creative, with a sense of humour.

Responsibilities

Collaborate with Account Managers to develop and execute strategic communication plans.
Manage day-to-day client communications and liaise between clients and internal teams.
Identify opportunities for campaign optimization and growth within existing accounts.
Support development of media materials: press releases, pitches, briefing documents.
Monitor media coverage and provide regular reports and analysis to clients.
Coordinate events, press conferences, and media interviews.
Mentor junior team members and contribute to new business pitches.