Senior Marketing Executive

FRESH TEA EVERYDAY PTE. LTD.; Singapore; Híbrido; SGD 60.000 - 90.000; Jornada completa

Descripción de la vacante

ChaPanda, a leading listed tea beverage company expanding in Singapore, seeks a proactive marketer who owns campaigns, social media, and digital initiatives to drive brand and business growth.

Responsibilities include planning campaigns, managing content and KOL collaborations, creating basic visuals, and analyzing delivery on platforms like GrabFood to boost ROI.

The role offers flexible work location and requires at least 3 years in marketing, with Mandarin a plus.

Formación

• Plan and execute marketing campaigns, promotions, and launches.
• Manage social media, content creation, and digital marketing initiatives.
• Analyse campaign ROI and sales data to identify growth opportunities.

Responsabilidades

• Plan and execute marketing campaigns, promotions, and launches.
• Manage social media, content creation, and digital marketing initiatives.
• Analyse campaign ROI and sales data to identify growth opportunities.
• Coordinate with operations and other teams for flawless execution.

Conocimientos

Marketing

Social media

Campaign planning

Content creation

Data analysis

Digital marketing

Commercial awareness

Herramientas

Canva

Video editing software

AI tools

Descripción del empleo

Job Description & Requirements

ChaPanda is a leading listed tea beverage company expanding in Singapore. We are looking for a proactive, creative and commercially minded marketer who takes ownership, brings fresh ideas and is passionate about driving brand and business growth.

Key Responsibilities

• Plan and execute marketing campaigns, promotions, product launches and local brand activities.
• Manage social media, content creation, KOL collaborations and digital marketing initiatives.
• Create basic marketing visuals and short-form videos using design, editing and AI tools.
• Manage marketing activities on delivery platforms such as GrabFood, including sales analysis and promotional performance.
• Proactively monitor sales performance, analyse key business metrics, identify potential issues early, and recommend actionable solutions to drive improvement.
• Analyse campaign ROI, customer feedback to identify growth opportunities.
• Work closely with operations and other teams to ensure effective execution.

Requirements

• Minimum 3 years of marketing experience, preferably in F&B, retail or consumer brands.
• Strong understanding of Singapore consumer behaviour and digital marketing.
• Well-rounded skills in campaign planning, social media, content creation, basic design and data analysis.
• Experience with GrabFood or similar delivery platforms
• Comfortable using Canva, video editing software and AI creative tools.
• Strong commercial awareness, analytical thinking, and a proactive, solution-oriented mindset.
• Self-motivated, hands-on and resourceful, with strong ownership and the ability to work independently and contribute ideas beyond assigned tasks.
• Mandarin proficiency is advantageous for collaboration with regional teams.

Work Arrangement

Flexible work location, with occasional visits to stores and meetings as required.

We value people who think ahead, take initiative and genuinely care about business results