Senior Marketing Executive

Creative For More; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading company seeks a marketing strategist to oversee creative initiatives across digital platforms including social media and events. This role involves managing budgets, collaborating with industry media, and leading junior team members to enhance brand visibility and engagement. Ideal candidates are creative, strategic thinkers with proven experience in digital marketing and project management.

Qualifications

• Strong background in digital marketing strategies.
• Experience in managing events and PR.
• Proven ability to lead and develop a team.

Responsibilities

• Oversee creative strategies for digital platforms.
• Manage industry media and advertorial budgets.
• Execute events and product launches to boost brand awareness.

Skills

Creativity

Project Management

Team Leadership

Budget Management

Digital Marketing

Education

Bachelor's Degree in Marketing, Communications, or related field

Job description

Oversee and spearhead creative strategies for Company’s digital platforms such as Web Domain, Social Platforms, eDM, Instagram, TikTok, etc.

Maintain relationships with industry media to garner organic editorials and manage yearly advertorials within the allocated budget.

Oversee junior team members and ensure seamless work processes such as PR giftings, creation of collateral materials, and copywriting of press releases.

Execute and oversee events, exhibitions, and product launches to increase brand awareness and engagement.

Manage media opportunities including KOL collaborations and industry accounts to enhance exposure of the company’s products.

Maintain ongoing campaigns with industry partners to avoid conflicts of interest and ensure promotional periods maximize digital traction and translate into sales.

Collate and prepare monthly or annual marketing reports.

Synergize strategies with collected data to maximize digital gains.

Be involved with photography projects involving Human + Space.

Report to the Direct Supervisor for ideas and strategies based on past creatives, and re-think successful ideas aligned with the company’s goals.