Senior Marketing & Communications Executive | Assistant Marketing

Job Description

1. Based on overall marketing plan, implement marketing activities across all offline channels for both local and regional presence; including conceptualization, content development, liaison with partners / vendors, and execution
2. Building the PAZZION Masterbrand and franchise stores in Asia Pacific markets; making sure brand alignment and assisting to achieve campaign goals
3. Handle all media queries, PR matters and influencer marketing
4. Increase brand equity and awareness through constantly creating new and exciting marketing ideas which includes partnerships with brands and retail malls.
5. Manage and lease with mall partners to enhance customer experience through mall-wide promotions and events to drive patron’s traffic and increase outlet sale goals
6. Manage and develop an exciting calendar of local in-store promotions, events, communications and collaterals; including liaising with partners, stakeholders, vendors
7. Develop and establish relationships with other brand partners across industries to develop cross-marketing and co-branding alliance partnerships and campaigns
8. Manage the liaison of franchisees and oversees partners in the execution of offline marketing campaigns and collaterals
9. Assist the team with organizing exhibitions and trade fairs (when necessary)
10. Prepare, monitor, and present accurate and timely campaign progress and post-mortem report and analysis to measure campaign effectiveness, derive key learning for business growth and decision-making
11. Upkeep marketing data, categories’ assets, and materials

Job Requirements

1. Degree in Marketing, Communications or equivalent
2. Minimum 3 years’ experience, preferably in fashion/retail industry
3. Creative, with eye for detail
4. Good written and oral communication
5. Good team player

Additional Notes

1. Attractive Salary Package and Bonuses
2. Monthly Performance Incentives
3. Flexible Dress Code and Conducive Work Environment
4. Flexible Time-Off and Working Hours
5. Complimentary Company Products and Staff Discounts
6. Birthday Celebration and Birthday Offs
7. And More!!!