Senior Manager, Store Digitalization (1-Year Contract)

LVMH; Singapore; Hybrid; SGD 190,000 - 270,000; Full time

Job summary

Sephora SEA seeks a Senior Manager, Store Digitalization to lead the regional strategy and rollout of in-store client experience tools across Southeast Asia, Oceania, and Franchise markets. You will shape the roadmap, ensure adoption, and link digital tool usage to measurable commercial and customer outcomes.

Partnering with Technology, E-commerce, IT, Data, Marketing, Merchandising, Training and local teams, you will translate business priorities into actionable plans, drive cross‑functional

Qualifications

• 8 to 10 years of experience driving digital transformation projects with commercial outcomes.
• Proven experience leading cross-functional, regional initiatives from strategy through execution.
• Strong project and change leadership capabilities with adoption of new tools and ways of working.
• Demonstrated ability to influence senior stakeholders across markets and functions.

Responsibilities

• Lead strategy, rollout, adoption and optimization of in-store client experience tools across SEA, Oceania and Franchise markets.
• Shape regional roadmap for store digitalisation and align with business priorities and regional needs.
• Collaborate with Technology, E-commerce, IT, Data, Marketing and Training to translate priorities into concrete requirements.
• Drive cross-functional execution and accelerate adoption to maximize commercial impact and customer experience.

Skills

Digital transformation

Cross-functional leadership

Stakeholder management

Strategy development

Project management

Agile

Tools

SQL

Job description

Senior Manager, Store Digitalization (1-Year Contract)

Senior Manager, Store Digitalization (1-Year Contract)

Profile

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Sephora SEA’s omni channel business spans over 8 countries (Australia, India, Indonesia, Malaysia, New Zealand, the Philippines, Singapore and Thailand) with 100+ stores and boasts some global flagships such as ION and Raffles City in Singapore, F88 in Kuala Lumpur and Pitt Street in Sydney. Sephora SEA is experiencing rapid growth in the region with new store openings and business channels (i.e., Click and collect and marketplace).

Senior Manager, Store Digitalization (1-Year Contract)

As Senior Manager, Store Digitalization, you will lead the strategy, rollout, adoption and optimization of in-store client experience tools across Southeast Asia, Oceania, and Franchise market. This role is responsible for shaping the regional roadmap for store digitalisation, ensuring that tools are effectively embedded into retail ways of working, and driving measurable commercial and client experience outcomes.

You will work closely with Technology (Product, UI/UX, Engineering), E-commerce, IT, Data, Marketing, Merchandising, Training, Country Retail Teams, Sephora Global, and external partners to bring new features from concept to market, while ensuring strong alignment with business priorities and regional market needs.

This role requires a strong strategic mindset, cross-functional leadership, and the ability to influence stakeholders at all levels to accelerate adoption and unlock value from store digital tools.

You will shine here if you enjoy…

Leading Regional Store Digitalization Strategy and Roadmap

• Defining and driving the regional strategy for in-store digital tools in alignment with business priorities and customer experience
• Gathering, assessing and prioritizing market feedback, enhancement requests, and new opportunities to improve tool relevance, usability, and impact
• Shaping the roadmap for new features, balancing business impact, customer needs and implementation feasibility
• Acting as the regional business lead for store digitalization, ensuring alignment across markets and functions on priorities, success metrics, and execution approach
• Representing SEAO in Sephora’s Global Digitalization and Omni-Channel communities, sharing regional performance, best practices and regional needs

Driving Strategic Rollout and Cross-Functional Execution

• Leading cross-functional coordination for the rollout of new tools and features across markets, ensuring timely delivery, stakeholder alignment, and readiness for launch
• Partnering with Product and Technology teams to translate business priorities and market feedback into clear requirements and scalable solutions
• Serving as a key bridge between regional teams, country Teams, and global stakeholders to ensure local relevance while maintaining alignment with broader strategic priorities

Accelerating Adoption and Commercial Impact

• Building strong partnerships across Retail, Marketing, Merchandising, Training, Tech, Data, and Global teams to continuously evolve the tools in line with business objectives
• Identifying opportunities to integrate store digital tools into key commercial moments and brand activations to increase relevance and usage
• Driving best-practice sharing across markets and establishing scalable frameworks, toolkits, and playbooks that support consistent execution
• Championing the role of store digital tools in enhancing Beauty Advisor effectiveness, client experience, and cross-category selling

Measuring Performance and Generating Insights

• Defining success metrics and performance frameworks for store digital tools in partnership with country Retail and Product teams
• Monitoring adoption, usage, and commercial performance against KPIs, and providing clear recommendations to improve effectiveness and scale impact
• Translating data into actionable insights for regional and market stakeholders, supporting decision-making and prioritization
• Using reporting and analysis to assess the contribution of store digital tools to retail performance, client engagement, and strategic initiatives

We would love to hear from you if you are/have…

• 8 to 10 years of experience driving digital transformation projects with commercial outcomes
• Proven experience leading cross-functional, regional initiatives from strategy through execution in a fast-paced environment
• Strong project and change leadership capabilities, with experience driving adoption of new tools, platforms, or ways of working
• Demonstrated ability to influence senior stakeholders and align diverse teams across markets, functions, and global/regional structures
• Strong analytical skills, with the ability to interpret performance data, identify opportunities, and translate insights into action
• Excellent communication and stakeholder management skills, with the ability to operate effectively across all levels of the organization
• Familiarity with Agile ways of working and digital product development is an advantage
• SQL or data extraction skills are a plus

Here, you will find:

• Community , in which authenticity is embraced, and the strength of our differences fuels our collective spirit
• Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead
• Work that brings fulfilment, from delighting clients every day, to inspiring our industry at large, every action makes a difference

It is in the Sephora DNA to champion a world of inspiration and inclusion where everyone can celebrate their beauty. You can be yourself, because you are what sets us apart. Join us and belong to something beautiful.

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.

Sephora’s stores offer passionate beauty fans across the world a privileged freedom to touch and test products since 1969.
The House provides a superior selection of quality products and always keeps pace with the latest trends.
The house is built upon the exceptional talents of its beauty professionals who create a perfect environment for adventurous clients who want to experiment and learn.
With the innovative range of products in the Sephora Collection, its distinctive stores and bold commitment to new ideas, the House is always able to surprise and delight its clients.
At every touch point with its clients, in store and online, Sephora provides an unconventional approach which has made it the most loved beauty community in the world.