Senior Executive, Strategic Communications

Media and Public Relations

• Contribute to the organisation’s media relations with various media partners across different media types and channels

• Prepare publicity materials such as media kit, media releases, fact sheets, anticipated FAQs and human-interest stories

• Coordinate media features with partners such as interview requests, media queries and story angles

• Liaise with media partners during events and ensure event coverage by relevant media agencies

Marketing and Communications

• Work with the Communications team to develop an integrated marketing and communications plan that will increase brand awareness and programmes

• Support the Team Lead in driving marketing efforts to promote the organisation’s programmes to target audiences.

Event Management

• Work with various departments to prepare communication materials for Guest-of-Honour including administrative programme, speech, talking points for panel discussion or doorstop interview

• Staffing the senior management and Guests of Honour at events

Media Monitoring

• Conduct daily media scanning to identify mentions and relevant news to the organisation and broadcast results over internal bulletins

• Archive news and ensure that they are properly catalogued and filed for future reference

Collateral Design and Production

• Work with various departments to design programme collaterals such as programme booklets, certificates or other event effects

• Create posters, banners, and other digital or print collateral for the advertisement/marketing of events and products where applicable

• Provide direction to vendors on the development of digital or print content as well as campaigns

Brand Management

• Ensure consistent messaging and communication of the corporate logo and values according to the organisation’s brand guide to internal and external stakeholders

Others

• Any other duties as assigned by the HOD.

Candidate should have:

• Tertiary education in Communications, Journalism, Public Relations, or other relevant field

• At least 3-5 years of relevant experience preferred

• Strong interpersonal skills and ability to manage stakeholders across different levels

• Strong project management and time management skills

• Resourceful and takes initiative to effect change

• Able to work under pressure to meet deadlines

• Proficient in Microsoft Office applications and Canva design tools

• Knowledge of digital media marketing and campaigns and able to edit simple Digital media content is an advantage