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A corporate events organization in Singapore is seeking a Senior Product Executive to drive product development aimed at corporate HR needs. This role involves translating client briefs into unique event concepts and collaborating with various stakeholders. The ideal candidate should have a degree in Event Management and at least 3 years of relevant experience, ideally in the event planning or marketing sector.
The Senior Product Executive plays a key role in bringing new products to market and ensuring their success throughout their lifecycle.
He/She will be expected to perform the following roles and responsibilities:
1. Product Development
· Drive the ideation, programming and potential partnerships for new events/programming tailored to corporate HR needs, with a focus on engagement and experience.
· Conduct ongoing market research to stay informed on industry trends, emerging engagement formats, and competitor offerings.
· Support the creation and regular updating of a refreshed product catalogue – covering key formats of Family Day, Dinner and Dance and Teambonding – to ensure offerings remain relevant, engaging and competitive.
2. Event Conceptualisation & Proposal Curation
· Translate client briefs into unique events concepts and experiential employee engagement proposals
· Prepare visually engaging pitch decks or proposal documents that bring ideas to life and support the sales team in closing deals.
3. Stakeholder Collaboration
· Work collaboratively with external and internal stakeholders (eg. Sales, Fulfillment, Finance and Group Procurement teams).
· Liaise with vendors, partners and agencies to explore new event formats, technologies and offerings.
· Understand market demand and tailor products accordingly with close collaboration with Sales and Market Development teams.
· Provide technical support to Sales teams by recommending the best suppliers, materials, and services that meet both functional and cost requirements.
· Coordinate with Fulfilment & Operation teams to ensure timely availability of materials and services and ensuring product concepts are logistically sound and executable.
Requirement