Senior Executive, Marketing Communications

StarHub; Singapore; On-site; SGD 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a Marketing Communications Specialist to develop and execute innovative marketing strategies for their Consumer Business Group. This dynamic role involves managing integrated campaigns, collaborating with cross-functional teams, and ensuring brand consistency across all channels. The ideal candidate will have a strong background in project management, digital marketing, and exceptional communication skills. Join a fast-paced environment where your creativity and resourcefulness will drive impactful marketing initiatives and contribute to the company's business goals.

Qualifications

• 3+ years of experience in marketing communications.
• Solid project management skills with a proven track record.

Responsibilities

• Manage integrated marketing campaigns from start to finish.
• Develop marketing communications initiatives across multiple channels.

Skills

Project Management

Digital Marketing

Communication Skills

Creativity

Collaboration

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Mass Communications

Bachelor’s degree in Business Administration

Job description

This role will be in a position to develop and execute marketing communications strategies for Consumer Business Group. As part of the Marketing and Communications team, the role plays a vital role in supporting the activation of marketing projects. This includes coordinating and executing marketing campaigns, initiatives and events to drive business goals for our lines of business.

Job Responsibilities

• Assume responsibility for end-to-end management of integrated marketing campaigns. This includes but not limited to tactical campaigns, promotional events, new launches and brand campaigns.
• Develop and implement marketing communications initiatives that drive business goals for our lines of business across multiple channels.
• Work with stakeholders, both internal and external, to develop and deploy creatives assets and marketing collaterals (e.g. eDMs, flyers, brochures, point-of-sale materials etc.) for customer acquisition and retention, as well as leads generation.
• Collaborate with performance marketing and other teams to optimise creative performance and returns on marketing investment.
• Ensure all marketing creatives and messaging are consistent with our brand guidelines across all channels.
• Handle administrative matters relating to campaigns such as preparing documentation, procurement, as well as tracking of timelines, project progress and budgets.

Qualifications

• Bachelor’s degree or equivalent preferably in Marketing, Mass Communications, or Business Administration.
• At least 3 years in marketing communications.
• Proven track record of solid project management skills, delivering projects within budget and timelines.
• Good understanding of digital marketing and social media platforms.
• Excellent verbal and written communication skills.
• Able to work independently and collaboratively with cross-functional teams.
• Resourceful, highly adaptable, and able to perform in a fast-paced and dynamic environment.
• Meticulous with an attention to details.