Senior Executive, Group Marketing Communications

Singapore National Eye Centre; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading healthcare organization is seeking a Senior Executive for its Group Marketing Communications team. This role is critical in managing marketing strategies and enhancing brand awareness among key audiences, involving content creation for various platforms and optimizing website engagement. Candidates should possess a degree and relevant experience in marketing communications, with strong writing and analytical skills.

Qualifications

• At least 4 years of relevant experience in marketing communications.
• Experience in writing articles for publications.
• Strong command of English and excellent writing/editing skills.

Responsibilities

• Manage marketing communications strategies to build brand awareness.
• Develop and implement content across print and digital platforms.
• Monitor content performance and enhance corporate website visibility.

Skills

Writing

Editing

SEO

Analytical Skills

Team Collaboration

Multitasking

Education

Bachelor's degree in Arts, Communications or Business

Tools

Microsoft Applications

Job description

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Senior Executive, Group Marketing Communications

Job Category: Administration

Posting Date: 4 Jul 2025

We are seeking a Senior Executive to join our Group Marketing Communications team. This role supports the management and execution of marketing communications strategies to build SingHealth's profile and strengthen brand awareness among our key audiences: patients, members of the public and healthcare professionals.

You will manage patient education, informational and promotional collaterals across print and digital platforms. This includes conceptualising ideas and editorial outlines, editing and writing content through to final implementation.

Your responsibilities include enhancing th e awareness, visibility and usage of the corporate website by developing new content and incorporating best practices for Search Engine Optimisation (SEO). You will regularly monitor content performance and identify ways to boost engagement rates.

You will also develop and edit content for SingHealth's e-newsletter and print collaterals for external partners. Additional duties include preparing and managing ad hoc media initiatives and visits to ensure successful execution.

Job requirements:

• Bachelor's degree, preferably in Arts, Communications or Business, with at least 4 years' relevant experience
• Experience in writing articles for publications in magazines/websites
• Background in producing and optimising website content for search engine optimisation is advantageous
• Strong command of both spoken and written English
• Excellent writing and editing skills
• Excellent computer literacy and proficiency with Microsoft applications
• Analytical and highly meticulous
• Team player and strong collaborator
• Independent self-starter with the ability to multitask in a dynamic and fast-paced environment