Senior Executive Digital Marketing [Maternity Cover - 6 months]

JAMES COOK UNIVERSITY PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

James Cook University Singapore is seeking a marketing support candidate with a passion for web technologies. Responsibilities include content development, website management, and supporting digital marketing campaigns. Applicants should possess necessary skills in HTML, video content creation, and social media advertising. Remuneration is based on experience, making it an attractive opportunity for innovative individuals.

Qualifications

• Proficient in HTML, CSS, and Javascript.
• Experience in creating video content for social media.
• Familiar with Google Analytics, SEM, SEO, and social media ads.

Responsibilities

• Assist in content development for social and digital channels.
• Support managing the corporate website and campaign microsites.
• Enhance website navigation and conduct SEO strategies.

Skills

HTML

CSS

Javascript

Video content creation

Copywriting

Google Analytics

Search Engine Marketing (SEM)

Search Engine Optimization (SEO)

Canva

Photoshop

Illustrator

Social media advertising

Job description

We are looking for a candidate who has:

• A genuine interest and passion for web technologies, digital trends, and emerging developments in design and technology

• A collaborative mindset and proven ability to contribute effectively as part of a broader marketing team

• An enthusiastic, innovative, and resilient approach, with a track record of delivering quality outcomes through hard work and initiative

Job Description:

• Assist in content development and management across various formats for social and digital channels, in line with the annual marketing plan.
• Provide administrative and operational support in managing the corporate website, including updating pages and supporting the development of campaign microsites.
• Contribute to maintaining the accuracy of website content and enhancing navigation to ensure a positive user experience.
• Assist in implementing search strategies to help improve the university website’s search rankings.
• Support Google Analytics reporting for keyword analysis and performance insights.
• Support the execution of marketing campaigns across digital and social media channels, and assist in tracking performance metrics and preparing post-campaign reports.

Relevant Experience:

• Proficient in HTML, CSS and Javascript
• Demonstrate experience in creating video content for social media that includes mobile filming & editing using video editor (i.e Capcut).
• Demonstrate experience in Canva or Photoshop or Illustrator to create content for digital channels.
• Experienced with Google Analytics
• Demonstrate experience in Search Engine Marketing (SEM) and Search Engine Optimisation (SEO)
• Experience in running social media advertising campaign (Eg; Meta Ads, LinkedIn Ads and TikTok Ads)
• Experience in copywriting for social media captions and website content.
• Interest and passion in the web and Internet trends with a keen interest in technology, designing, etc
• An enthusiastic, innovative, and hardworking individual with a history of success

Monthly Remuneration: Commensurate with experience

Closing date: 13 July 2025

Please send your application via https://careers.jcu.edu.sg/cw/en/listing

We thank you for your interest and regret we are only able to notify shortlisted candidates. The University reserves the right to invite applications, not to make an appointment or make an appointment at a lower job grade.

The Singapore campus of James Cook University (registered as James Cook University Pte Ltd in Singapore) is a wholly owned company of James Cook University Australia. The University offers Bachelor & Master Programs in Business, Psychology, Information Technology & Education at the Singapore campus of James Cook University.