Senior Director, Creative Solutions Lead & Client Partner

KANTAR SINGAPORE PTE. LTD.; Singapore; On-site; SGD 260,000 - 380,000; Full time

Job summary

Kantar Singapore is seeking a Senior Director, Creative Solutions Lead to steer a client-facing team and drive growth across SEA. You will report to the Head of Creative and Media Effectiveness and shape strategic creative solutions for top clients.

The role emphasizes leadership, consultancy, and business development, with accountability for delivery and client outcomes, while building trusted advisor relationships.

Qualifications

• 10–15 years of quantitative market research experience in agency or client-side settings.
• Proven ability to identify client issues and map Kantar offers to create value.
• Strong cross-functional leadership and influence across teams.
• Entrepreneurial mindset with growth focus and long-term client partnerships.

Responsibilities

• Lead and inspire a client-facing team in Singapore, reporting to the Head of Creative and Media Effectiveness.
• Drive commercial growth and financial targets in collaboration with the commercial team.
• Build senior-level client relationships and identify new business opportunities.

Skills

Quantitative market research

Leadership

Client management

Cross-functional collaboration

Strategic planning

Business development

Creative analytics

Job description

Kantar is the world’s leading AI‑native marketing data and analytics business and an indispensable brand partner to the world’s top companies. We combine the most meaningful attitudinal and behavioural data with deep expertise and advanced analytics to uncover how people think and act. We help clients understand what has happened, why it happened, and how to shape the marketing strategies that shape their future.

About the job

As Kantar, we aim to deliver highly insightful and impactful solutions to our clients. As the Senior Director, Creative Solutions Lead, you will lead and inspire a client-facing team, reporting to the Head of Creative and Media Effectiveness. This position requires a dynamic leader who can effectively drive business growth, act as Creative leader for the S.E. Asia market, and achieve financial targets in collaboration with our commercial team.

This role offers an outstanding opportunity to demonstrate your expertise in marketing effectiveness with a focus on the creative domain, helping us successfully achieve outcomes that align with our clients' needs and enhance the team's capabilities. As a commercial solution lead, you will play a crucial role in establishing our reputation as industry leaders, both externally and internally. This role also has responsibility for business delivery and growth for select client. They are also accountable for leading clientengagement,consultancy, and positive outcomes for these clients.

Job Goals

Commercial Solution Leadership

• Clearly communicate and motivate the Commercial team around the coordinated creative offer.
• Provide expert guidance on complex creative assignments and critical client issues.
• Champion a learning culture at Kantar, integrating knowledge to innovate and delight clients
• Upskill employees from other functions to improve the overall Kantar creative business

Client Management and Consultancy

• Lead Kantar SG major account across Kantarexpertise: Brand Guidance, Creative, and other key areas.
• Become the partner that clients need by their side for the day-to-day decisions and the big leaps forward.
• Build professional intimacy with clients to enable deep professional trusted advisor relationships,
• Apply expert level of knowledge and understanding of your clients and their business in all interactions with clients.
• Lead presentations on moresophisticatedprojects and to run workshop sessions
• Planand implement account management plans for key clients
• Build and nurture strong senior-level client relationships to identify and define business opportunities.
• Identify new potential clients and business streams in creative spaces, partnering with experts to cross-sell as appropriate.

Analysis and Insights Expertise

• Ensure all deliverablesresolveclients’ businesschallengesand generate strong insight and impact forclients'businesses
• Work with internal teams to designappropriate solutionsto drive meaningful insight for clients’ needs and their business
• Ensure insights are translated into engagingnarrativeswith clear and concise implications that will help clients make better decisions
• Integrate knowledge of Kantar tools, philosophies and techniques and applies these appropriately to the design,analysisand interpretation of projects
• Look foropportunities to deepen insights for clients using further analysis including brand and external learnings as appropriate

Business Development and Financial Management

• Identifyand pursue opportunities to grow existing client business,revenueand profitability
• Develop and implement new business strategy with the senior team
• Review account,projectand business profitability toidentifyand seek opportunities to maximize financial performance for future projects
• Deliver business goals by owning the creative solutions revenue target & achieving sales and profit targets.
• Develop and implement medium to long-term strategies and goals to drive domain growth.
• Provide clear recommendations on medium-long term opportunities and their implications for people, structure, and processes.
• Leverage Kantar’s regional & global expertise across the creative domain to meet client needs, with a focus on collaboration and cross-selling across all Kantar solutions.
• Champion Singapore as a regional hub and centre of expertise for creative work across SEA.
• Integrate key growth platforms, Marketplace and Analytics, into proposals and projects to deliver more technological, agile, and insightful client solutions.

Key Outcomes

• Establish Kantar’s creative credibility as industry leader and a go-to destination for client creative inquiries.
• Foster a high-performance culture and act as a role model within the business.
• Set goals that drive business success through continuous improvements in quality, costs, time, and services.

Ideal Skills and Capabilities:

• Demonstrated ability with 10-15 years’experiencein quantitative market research, either in an agency or a client-side environment
• Ability toidentifyclient business issues, and bring the right mix of Kantar’s offers to resolve and create value for client
• Ability to work well in a cross functional environment, with the capability to influence and encourage others
• A high levelof resilience and agility; an ability tomanagechallenging situations
• An entrepreneurial approach with a passion for identifying growth opportunities and developing long-term client partnerships
• Hands-on approach with the ability to multi-task, including client management, project involvement, and administrative responsibilities as needed
• Inspirational leadership with experience leading impactful teams and encouraging a diverse work culture
• Ability to navigate complexities in a matrix organization and collaborate across functions and business units
• Experience in Creative, Media effectiveness and Analytics solutions

Why join Kantar?

Kantar is one of the most recognised and trusted brands in its industry, with unmatched depth of expertise and global reach. We are investing in AI, evolving how intelligence is delivered, and working with some of the world’s most influential brands. Joining Kantar means shaping what comes next—work that is more connected, more dynamic, and more impactful.

Continue to shape your future at Kantar. We're proud you're considering how to always get better and are making the investment in your career. Let’s continue to win together and help shape the brands of tomorrow.

Privacy and Legal Statement

At Kantar, the diversity of our employees provides a richer environment for our people and broader depth of thinking for our clients. We are committed to inclusion and welcome applications from all sections of society.

PRIVACYDISCLOSURE: By applying, you consent to your personal data being processed and retained by The Kantar Group Limited (“Kantar”) for recruitment purposes, including sharing with the hiring manager.