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Senior Content Marketing Executive

Longbridge

Singapore

On-site

SGD 60,000 - 80,000

Full time

3 days ago
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Job summary

A leading company in Singapore is seeking a skilled Social Media Manager to create engaging content for various platforms and manage their social media presence. The ideal candidate will have a Bachelor’s degree in a relevant field and at least three years' experience in content marketing. This role involves strategizing for fan growth, collaborating with teams on multimedia content, and analyzing metrics. If you're passionate about digital marketing and storytelling, we want to hear from you.

Qualifications

  • Minimum 3 years experience in content marketing or social media management.
  • Strong copywriting skills and understanding of social media.
  • Excellent time management and multitasking in a fast-paced environment.

Responsibilities

  • Plan and publish original content for social media platforms.
  • Manage social media accounts and maintain content schedule.
  • Analyze performance metrics to improve engagement.

Skills

Copywriting
Social Media Management
Content Planning
Engagement Strategies

Education

Bachelor’s degree in Marketing
Bachelor’s degree in Communications
Bachelor’s degree in Journalism
Bachelor’s degree in Advertising

Tools

Canva
Photoshop
Premiere

Job description

Key Responsibilities:

  • Plan, write, and publish original content tailored for different social media platforms (e.g., posts, stories, short video scripts);

  • Manage multiple social media accounts and maintain a consistent content schedule;

  • Responsible for planning fan growth strategies, such as interactive activities and engagement initiatives, to increase the number of followers on official accounts;

  • Analyze performance metrics and provide insights to improve engagement and reach;

  • Collaborate with multiple teams to create multimedia content;

  • Monitor market trends and competitor activity to identify new content opportunities;

  • Support brand campaigns and promotions with engaging copy and digital assets;

  • Regularly report on content performance and suggest optimization strategies.

Requirements:

  • Bachelor’s degree or higher in Marketing, Communications, Journalism, Advertising, or related fields;

  • Minimum 3 years of experience in content marketing or social media management;

  • Strong copywriting skills with a deep understanding of social media tone and style;

  • Familiarity with major social platforms (e.g., Facebook, Instagram, LinkedIn, Xiaohongshu, Weibo) and their algorithms;

  • Experience with basic image editing and video editing tools (e.g., Canva, Photoshop, Premiere) ;

  • Excellent time management and multitasking abilities in a fast paced environment;

  • Passionate about digital marketing and creative storytelling.

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