Senior Communications Lead: Media, Digital & Content

Singapore National Employers Federation; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

The Singapore National Employers Federation (SNEF) is seeking a hands-on communications professional to drive media relations, social and digital content, and corporate communications. You will shape messaging across audiences and channels, and contribute to issues management for employers.

The role carries Assistant Director level leadership responsibilities, requiring strong judgement, excellent writing, and the ability to lead a team and manage multiple projects with tight timelines.

Qualifications

• Degree in Communications, Public Relations, Journalism, Marketing or related discipline.
• 6–8 years in corporate communications, media relations, PR or journalism; AD level candidates should show strategic leadership.
• Strong experience in media relations and social/digital media communications.
• Excellent writing and editing skills; ability to explain complex issues clearly.
• Good understanding of Singapore's media and social media landscape.
• Good judgement on messaging, audiences and reach.
• Ability to develop communications plans and execute them.
• Ability to work independently, manage priorities and meet tight deadlines.
• Strong attention to accuracy and detail.

Responsibilities

• Develop and implement communications plans that support SNEF's priorities and strengthen its position as the voice of employers.
• Lead media relations, including media engagement, pitches, responses to media queries, interviews and media materials.
• Oversee social and digital media communications, working with the team to strengthen content, positioning, reach and engagement.
• Develop and edit key content, including speeches, commentaries, media materials, social media content and corporate communications.
• Identify issues and opportunities relevant to SNEF and employers, and advise on how SNEF should communicate them.
• Work with management, internal teams and external stakeholders to communicate SNEF's initiatives and positions clearly.
• Use communications data and insights to assess effectiveness and improve future communications.
• Manage communications projects from planning through to delivery.
• Guide team members and ensure the quality and timely delivery of the team’s work.

Skills

Strong writing skills

Media relations

Social & digital media

Leadership

Education

Bachelor's degree in Communications, PR, Journalism, Marketing or related

Job description

The Singapore National Employers Federation (SNEF) is seeking a hands-on communications professional to drive media relations, social and digital content, and corporate communications. You will shape messaging across audiences and channels, and contribute to issues management for employers.

The role carries Assistant Director level leadership responsibilities, requiring strong judgement, excellent writing, and the ability to lead a team and manage multiple projects with tight timelines.